Module 1: Basics of content writing
In this module, candidates will learn about the basics of content writing along with effective paragraph building, editing and proofreading skills.
- Process of Content writing
- Introduction to Content writing
- Paragraph building
- Revising
- Editing and proofreading
- Learn Grammarly
- Quiz Module 1
Module 2: Vocabulary
In this module, candidates will understand how to improvise the vocabulary along with tools.
- Tips to build vocabulary
- Tools to build vocabulary
- Quiz Module 2
Module 3: Common Grammar Errors
In this module, candidates will understand the common errors in grammar and the importance of grammatically correct sentences in content writing.
- Sentence construction
- Subject-verb agreement
- Fragments
- Run-on-sentences
- Punctuations
- Wordy sentences
- Power verbs
- Pronoun problem
- Capitalization
- Parallel structure
- Modifiers
- Quiz Module 3
Module 4: Understand digital writing skills
In this module, candidates will undetstand the usage of digital writing skills such as web content writing, blog writing skills, Ad copy etc.
- Copywriting basics
- Web content writing
- Writing catchy ad copy
- Writing catchy headline and subtitles
- Learn to write introductory lines and Conclusions
- Blog writing essentials
- Understand persuasive writing style
- Social media ad writing (Facebook and Instagram)
- Learn newsletter writing
- Learn to write landing page content
- Quiz Module 4
Module 5: Understand Content Marketing
In this moudle, candidate will learn about content marketing essentials. They will understand wordpress developmentand keyword research tools. Candidates will also learn about guest posting.
- Basics of content marketing
- Developing content strategy
- Content distribution and promotional strategies
- Guest posting
- WordPress development
- SEO
- Google Analytics
- Keyword research tools
- Quiz Module 5
Module 6: SEO writing
In this module, candidates will understand SEO writing. They will understand the types of keywords and how to perform keyword research. They will also understand how to decide the niche.
- Understanding SEO
- Types of SEO
- Understand perfect niche for your website
- Types of keyword
- Keyword research
- Keyword density
- Competitive analysis
- Understand backlinking
- Quiz Module 6
Module 7: Business Writing
In this module, candidates will understand the essentials of business writing.
- Introduction to business writing
- White paper writing
- Press releases
- Writing ebooks
- Case study
- Ghostwriting
- Quiz Module 7
Module 8: Technical writing
In this module, candidates will understand about technical writing. They will also understand creating user manual and how to write FAQs along with technical writing blogs.
- Writing FAQs
- Writing technical blogs
- Introduction to technical writing
- Creating User Manual
- Quiz Module 8
Module 9: Academic Writing
In this module, candidates will learn academic writing skills such as creating study material, course curriculum, essay and email writing. They will also understand the basics of instructional designing.
- Referencing styles - APA/ Harvard MLA/IEEE/ Chicago Manual
- Instructional designing
- Courseware
- Study material
- Creating Curriculum
- Grant and proposal writing
- Essay writing
- Email writing
- Understand research paper writing
- Quiz Module 9
Module 10: Review writing
In this module, candidates will learn the art of review writing.
- Book review
- Movie review
- Product review
- Quiz Module 10
Module 11: Content writing and Artificial intelligence
In this module, candidate will learn the usage of AI in content writing industry. They will also learn about different AI tools.
- Using Chat GPT and other AI tools in writing content
- Recreating AI content to human content
- Other usage of Ai tools in writing industry
- Quiz Module 11
Module 12: Learn to write for personal development
In this module, candidates will learn about writing resume, cover letter, and crearing effective Linked in prodile
- Resume writing
- Cover letter
- Creating an effective LinkedIn profile
- Quiz Module 12
Module 13: Creative Writing skills
In this module, candidates will learn writing stories. They will develop the sense of tones and styles in writing. They will understand the difference between literary devices and literary elements.
- Understand creative writing
- Styles of writing
- Tones in writing
- Literary devices
- Literary elements
- Types of stories
- Basics of poetry writing
- Steps to publish a book (self publish using kindle)
- Quiz Module 13
Module 14: Social Media writing
In this module, candidates will learn about writing effective social media content.
- Creating social media content
- Social media do's and dont's
- Youtube content creation
- Using Hashtags
- Quiz Module 14
Module 15: Copy writing
In this module, candidates will learn about copy writing. They will learn to create strong CTA , effective social media copy and using AIDA formula
- Create buyer persona for your blog or business
- Use AIDA formula
- The secret to write catchy headlines
- Social media copywriting
- Product description
- Understand CTA (call to action)
- Quiz Module 15
Module 16: Importance of infographics
In this module, candidates will learn about creatig infographics with the usage of different tools.
- Different tools to create infographics
- Create cover page
- Create logo
- Quiz Module 16
Module 17: Earn from your writing skills
In this module, cadidates will learn about creating their effective freelance profile. It will help them to find better content wrtiting projects.
- Developing a strong freelance profile and portfolio
- Cracking interviews
- Writing faster without compromising on quality
- Affiliate marketing
- Quiz Module 17

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