Diploma in Sales Management

Diploma in Sales Management

Henry Harvin® Ranks in Top 30 most Trusted Companies by Insight Success

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Learn Sales and Marketing learn skills and tools to become experts in all aspects of sales, marketing, and retail businesses | Understand everything from customer service to professionalism in sales, knowledge, and experience in inventory and merchandise management, operating a business, and more | Build a solid foundation for your career and gain an industry-specific credential that companies across the country recognize.

Starts In 8 day

29 Apr 2024

Learning Period

144 Hours

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Placed Learners

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Accreditations & Affiliations

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There's a reason that 95% of our alumni undertake 3+ courses as a minimum with Henry Harvin®

Know the complete offerings of our Diploma in Sales Management

Key Highlights

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144 Hours of Instructor-Led Sessions
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48 Hours of Live Interactive Doubt Solving Sessions
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24 Hours of Live Master Sessions by Industry Experts
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288 Hours Self Paced Learning
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Job-Ready Portfolio of 5+ Capstone Projects
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100 Auto-Graded Assessments
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230 Hours of Guided Hands-On Exercises
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5+ Assignments and Mini Projects
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6 Mock Interviews and 5 Hackathons
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Get 18 Months of Gold Membership of Henry Harvin® Sales Academy
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Get a guaranteed Internship with Henry Harvin® and in top MNC's like J.P. Morgan, Accenture & many more via Forage.
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24 Hours of Mentorship by Industry Experts
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Earn Certification of Course from Jain University, Henry Harvin® a Govt of India recognized & Award-Winning Institute, and NSDC Certification.

Upcoming Cohorts

Our Placement Stats

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Average salary hike

2100+

Access the best jobs in industry

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Maximum salary hike

Access the best jobs in the industry

You Get 10-In-1 Program

Two-way Live Training Course

Two-way Live Online Interactive Classroom Sessions

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Certification

Distinguish your profile with global credentials and showcase expertise with our Hallmark Completion certificate

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Projects

Facility to undergo various projects along with the course.

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Guaranteed Internship

Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage.

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Placement

Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting

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Student Engagement & Events

Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin®

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Masterclass

Access to 52+ Masterclass Sessions for essential soft skill development

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Membership

Get Free Gold Membership of Henry Harvin®

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E-Learning Access

Free access to the E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video-based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.

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Entrepreneurship Mentorship

Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance and entrepreneur levels

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About the Diploma in Sales Management

Diploma in Sales Management

The Diploma in Sales Management program at Henry Harvin® will train students to evaluate the market trends, plan, direct and retail sales of the establishment they will work for or operate. Students will get the essential skills in problem-solving, leadership capabilities, market research, analysis and planning, cross-cultural management, and international business culture enabling them to be successful in their professional careers. The practical and hands-on training on computer applications will allow the students to nurture the necessary confidence in performing their specific roles in any organization.

Who Should Attend?

  • Fresh graduates or Final year students seeking a career in the area of Marketing and Sales Management.
  • Professionals looking to enhance their skills in Marketing and Sales Management.
  • Aspirants aspiring to explore a plethora of career opportunities in both private and public companies as Marketing Managers, Marketing Executive, in Retail Sectors, Financial Services, e-Commerce Sector and much more

AGOTA™ Framework

It is a versatile 10-in-1 program that includes various aspects of competency development and career development.

  • Training: 144 Hours of Live Online Interactive Classroom Sessions
  • Projects: Facility to undergo projects like Business Implementation, Reselling Marketing, & more
  • Masterclass: Access to 52+ Masterclass Sessions for essential soft skill development
  • Student Engagement & Events: Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin® 
  • Membership: Get 18 Months of Gold Membership of Henry Harvin® Sales Academy for the Diploma in Sales Management
  • E-Learning: E-Learning: Free access to the E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video-based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.
  • Certification: Get Course Completion Certification of Diploma in Sales Management from Henry Harvin® Govt of India recognized & Award-Winning Institute, and showcase expertise
  • Internship Support: Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage.
  • Entrepreneurship Mentorship: Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance & Entrepreneur level
  • Placement Support: Get 3 in 1 Placement support through Placement Drives, Premium access to the Job portal & Personalized Job Consulting

Faculty at Henry Harvin®

  • Most respected industry experts with 15+ years of working experience and recognized by numerous organizations over the years for their work
  • They have delivered 420+ keynote classes for the Diploma in Sales Management
  • Have delivered 450+ lectures and are currently empaneled as domain experts with Henry Harvin® Sales Academy

Alumni Status

Become a part of the Elite Sales Academy of Henry Harvin® and join the 4,60,000+ large Alumni Network Worldwide.

Gold Membership Benefits

  • Avail 18 Month of Gold Membership of Henry Harvin® Sales Academy that includes E-Learning Access through recorded Videos, Games, Projects, CPDSPe Studies
  • Access to Masterclass Sessions
  • Earn the Prestigious Henry Harvin®️ Alumni Status and become one of the reputed 4,60,000+ Alumni globally
  • Guaranteed Internship with Henry Harvin®️ or partner firms
  • Weekly 10+ job opportunities offered.
  • Experience Industry Projects during the classes

Learning Benefits

  • Access to E-Learning Portal
  • Learn from the latest Industry trend Curriculum
  • Earn globally recognized Certification
  • Learn resolve problems that arise, such as customer complaints and supply shortages
  • Maintain specified inventory and order merchandise
  • Prepare reports regarding sales volumes, merchandising and personnel matters
  • Understand how to greet customers and discuss type, quality and quantity of merchandise or services sought for purchase, rental or lease
  • Prepare sales, rental or leasing contracts and accept cash, cheque, credit card or automatic debit payment
  • On completion of the course, become eligible for various Job Roles

Career Benefits

  • There are numerous job opportunities for Retail/Sales Managers in the field of retail and sales industry in diverse fields.
  • The graduates in the field can contribute towards the strategic sales growth of any business – potentially even their own business.
  • Building an exceptional academic careers as lecturers and researchers are the most beneficial
  • Get a kick start for Doctoral studies, after completing the master’s degree
  • Other job options may include advisor for college-level international study abroad programs or Sales departments and positions in companies where management or marketing is required.
  • Add the Certification to your CV & LinkedIn Profile with professional & Technical development 
  • Earn a Gratifying Certification from Henry Harvin® - Diploma in Sales Management by College De Paris

Know the complete offerings of our Diploma in Sales Management

Diploma in Sales Management Curriculum

  • Module 1: Development and Role of Selling in Marketing

    • Background
    • The nature and role of selling
    • Types of selling
    • Image of selling
    • The nature and role of sales management
    • The marketing concept
    • Implementing the marketing concept
    • The relationship between sales and marketing
  • Module 2: Sales Strategies

    • Sales and marketing planning
    • The planning process
    • Establishing marketing plans
    • The place of selling in the marketing plan
  • Module 3: Consumer and Organizational Buyer Behavior

    • Differences between consumer and organizational buying
    • Consumer buyer behavior
    • Factors affecting the consumer decision-making process
    • Organizational buyer behavior
    • Factors affecting organizational buyer behavior
    • Developments in purchasing practice
    • Relationship management
  • Module 4: Sales Responsibilities and Preparation

    • Sales responsibilities
    • Preparation
  • Module 5: Personal Selling Skills

    • The opening
    • Need and problem identification
    • The presentation and demonstration
    • Dealing with objections
    • Negotiation
    • Closing the sale
    • Follow-up
  • Module 6: Key Account Management

    • What is key account management?
    • Advantages and dangers of key account management
    • Deciding whether to use key account management
    • The tasks and skills of key account management
    • Key account management relational development model
    • Global account management
    • Building relationships with key accounts
    • Key account information and planning system
  • Module 7: Relationship Selling

    • From total quality management to customer care
    • From JIT to relationship marketing
    • Reverse marketing
    • From relationship marketing to relationship selling
    • Tactics of relationship selling
  • Module 8: Direct Marketing

    • What is direct marketing?
    • Database marketing
    • Managing a direct marketing campaign
  • Module 9: Internet and IT Applications in Selling and Sales Management

    • Overview of internet and IT applications in selling and sales management
    • The Internet
    • Customer relationship management
    • Sales management applications of IT
    • Applications of IT in retail sales and marketing
  • Module 10: Sale Settings

    • Environmental and managerial forces impacting sales
    • Sales channels
    • Industrial/commercial/public authority selling
    • Selling for resale
    • Selling services
    • Sales promotions
    • Exhibitions
    • Public relations
  • Module 11: International Selling

    • Introduction
    • Economic aspects
    • International selling at the company level
    • Cultural factors in international selling
    • Organization for international selling
    • Pricing
    • Japan – a study in international selling
  • Module 12: Law and Ethical

    • The contract
    • Terms and conditions
    • Terms of trade
    • Business practices and legal controls
    • Ethical issues
  • Module 13: Recruitment and Selection

    • The importance of selection
    • Preparation of the job description and specification
    • Identification of sources of recruitment and methods of communication
    • Designing an effective application form and preparing a shortlist
    • The interview
    • Supplementary selection aids
  • Module 14: Motivation and Training

    • Motivation
    • Leadership
    • Training
  • Module 15: Organization and Compensation

    • Organizational structure
    • Determining the number of salespeople
    • Establishing sales territories
    • Compensation
  • Module 16: Sales Forecasting and Budgeting

    • Purpose
    • Planning
    • Levels of forecasting
    • Qualitative techniques
    • Quantitative techniques
    • Budgeting
    • Budget determination
    • The sales budget
    • Budget allocation
  • Module 17: Salesforce Evaluation

    • The salesforce evaluation process
    • The purpose of the evaluation
    • Setting standards of performance
    • Gathering information
    • Measures of performance
    • Appraisal interviewing

Know the complete offerings of our Post Graduate Program in Diploma in Sales Management

Book a Live Class, For Free!

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Skills Covered

Budgeting

Sales Recruitment

Sales Management

Sales Coaching

Financial Accounting

Managerial Economics

Certifications

Get Ahead with Henry Harvin® Diploma in Sales Management Certification

What you'll Learn in this course

Development and Role of Selling in Marketing

Sales Strategies

Consumer and Organizational Buyer Behavior

Sales Responsibilities and Preparation

Personal Selling Skills

Key Account Management

Our courses and Course Certificates are trusted by these industry leaders

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Know more about the value of this certificate in the industry

Career Services By Henry Harvin®

Career Services
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Placement Drives

We are dedicated to supporting our students throughout their career journey. Join us, and let's embark on a journey towards a successful and fulfilling career together.

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Premium access to Henry Harvin® Job portal

Exclusive access to our dedicated job portal and apply for jobs. More than 2100+ hiring partners’ including top start–ups and product companies hiring our learners. Mentored support on job search and relevant jobs for your career growth.

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Personalized Job Consulting

Share what kind of job you are looking for and we will provide you with verified job openings that match your requirement.

Job Profiles

Channel Sales Manager

IT Sales Manager

Brand Manager

Director of Business Development

Marketing Manager

Sales Director

Related Jobs

Sales Coordinator, Director of business development, Tele Sales Manager, IT sales manager, Brand Manager, Marketing Manager, Channel sales manager, Sales director

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