Marketing Communications Course in Charlotte

Marketing Communications Course in Charlotte

Henry Harvin® Ranks in Top 30 most Trusted Companies by Insight Success

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Enroll in the Marketing Communications Course from Henry Harvin® Sales Academy, the best online learning platform | Become an expert in marketing communications with multiple industry skill sets | Hone your existing skills by working on assignments and projects related to Marketing.

Starts In 1 day

25 Nov 2024

Learning Period

120 Hours

Book a Live Class, For Free!

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There's a reason that 95% of our alumni undertake 3+ courses as a minimum with Henry Harvin®

Know the complete offerings of our Marketing Communications Course in Charlotte

Key Highlights

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9-in-1 Course
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Industry-Acclaimed Curriculum
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Real-Time Case studies & Projects
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Industry Expert Trainers
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24x7 Lifetime Support & Access
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1-year Gold Membership

Our Placement Stats

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Average salary hike

2100+

Access the best jobs in industry

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Maximum salary hike

Access the best jobs in the industry

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You Get 10-In-1 Program

Two-way Live Training Course

Two-way Live Online Interactive Classroom Sessions

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Certification

Distinguish your profile with credentials and showcase expertise with our Hallmark Completion certificate

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Projects

Facility to undergo various projects along with the course.

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Guaranteed Internship

Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage.

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Placement

Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting

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Student Engagement & Events

Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin®

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Masterclass

Access to 52+ Masterclass Sessions for essential soft skill development

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Membership

Get Free Gold Membership of Henry Harvin®

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E-Learning Access

Free access to the E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video-based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.

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Entrepreneurship Mentorship

Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance and entrepreneur levels

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About Marketing Communications Course in Charlotte

Marketing Communications Course

In this course, participants will learn to research marketing communication needs, craft a marketing plan that helps to connect with the audience and leverage PR, social media, and email marketing strategies. Also, launch your campaign, and track your program through a measurement dashboard. include integrated marketing communication as part of the management function. By the end of the course, you are ready to become a professional in the field of Marketing Communications.

Who Should Attend?

  • Any 10+ 2 or an equivalent certificate and above passed out 
  • Fresh Graduates
  • Brand Manager
  • Delivery Associate
  • Sales Executive
  • Business Owner
  • Customer Support Executive
  • Inventory Manager
  • Product Specialist
  • Store Floor Manager

9 in 1 Course

  • Training: 120 Hours of Two-Way Live Online Interactive Sessions
  • Projects: Facility to undergo projects in Advertising, Public Relation, Brand Management, Social Media Marketing, E- Marketing & more
  • Internship: Get Internship Support to gain experiential learning
  • Certification: Get course completion Certification of Marketing Communications Course from Henry Harvin® Govt of India recognized & Award-Winning Institute, and showcase expertise
  • Placement: 100% Placement Support for 1-Year post successful completion of the course
  • E-Learning: Free access to E-learning Portal and future updates
  • Masterclass: Access to 52+ Masterclass Sessions for essential soft skill development
  • Hackathons: Free Access to #AskHenry Hackathons and Competitions
  • Membership: 1-Year Gold Membership of Henry Harvin® Sales Academy for the Marketing Communications Course

Trainers at Henry Harvin®

  • Most respected industry experts with 14+ years of working experience and recognized by numerous organizations over the years for their work
  • They have delivered 370+ keynote classes for the Marketing Communications Course
  • Have delivered 410+ lectures and are currently empaneled as domain experts with Henry Harvin® Sales Academy

Alumni Status

Become a part of the Elite Sales Academy of Henry Harvin® and join the 3,00,000+ large Alumni Network Worldwide.

 

Gold Membership Benefits

  • Avail 1-Year Gold Membership of Henry Harvin® Sales Academy that includes E-Learning Access through recorded Videos, Games, Projects, CPDSPe Studies
  • Access to Masterclass Sessions
  • Earn the Prestigious Henry Harvin®️ Alumni Status and become one of the reputed 3,00,000+ Alumni across the globe.
  • Guaranteed Internship with Henry Harvin®️ or partner firms
  • Weekly 10+ job opportunities offered.
  • Experience Industry Projects during the training

Learning Benefits

  • Demonstrate basic concepts of integrated marketing communications
  •  Design and execute a marketing plan
  • Learn to launch  campaigns and evaluate marketing campaigns
  • Track the program through a measurement dashboard
  • Understand customer needs and requirements
  • Identifying contacts of all the clients and potential customers to discuss their products that would meet their requirements.
  • Develop and implement strategic plans
  • Demonstrate and provide information on products/services.
  • Update with Current Trends in the market 
  • On completion of the course, become eligible for various Job Roles

Know the complete offerings of our Marketing Communications Course in Charlotte

Curriculum For Marketing Communications Course in Charlotte

  • icons-carri22 Module 1: Introduction to Marketing Communication

    Understand the basics of marketing communication Learn about the different forms of marketing communication Develop an understanding of the marketing communication process
    • Introduction to Marketing Communication
    • Forms of Marketing Communication
    • The Marketing Communication Process
  • icons-carri22 Module 2: Advertising

    Understand the basics of advertising Learn about different types of advertising media Develop an understanding of advertising strategy and evaluation
    • Introduction to Advertising
    • Types of Advertising Media
    • Advertising Strategy and Evaluation
  • icons-carri22 Module 3: Public Relations

    Understand the basics of public relations Learn about the different forms of public relations Develop an understanding of public relations strategy and evaluation
    • Introduction to Public Relations
    • Forms of Public Relations
    • Public Relations Strategy and Evaluation
  • icons-carri22 Module 4: Sales Promotion

    Understand the basics of sales promotion Learn about different types of sales promotion tactics Develop an understanding of sales promotion strategy and evaluation
    • Introduction to Sales Promotion
    • Types of Sales Promotion Tactics
    • Sales Promotion Strategy and Evaluation
  • icons-carri22 Module 5: Personal Selling

    Understand the basics of personal selling Learn about the different stages of personal selling Develop an understanding of personal selling strategy and evaluation
    • Introduction to Personal Selling
    • Stages of Personal Selling
    • Personal Selling Strategy and Evaluation
  • icons-carri22 Module 6: Direct Marketing

    Understand the basics of direct marketing Learn about different types of direct marketing tactics Develop an understanding of direct marketing strategy and evaluation
    • Introduction to Direct Marketing
    • Types of Direct Marketing Tactics
    • Direct Marketing Strategy and Evaluation
  • icons-carri22 Module 7: Brand Management

    Understand the basics of brand management Learn about the different elements of a brand Develop an understanding of brand strategy and evaluation
    • Introduction to Brand Management
    • Elements of a Brand
    • Brand Strategy and Evaluation
  • icons-carri22 Module 8: Integrated Marketing Communications

    Understand the basics of integrated marketing communications Learn about the different forms of integration Develop an understanding of integrated marketing communication strategy and evaluation
    • Introduction to Integrated Marketing Communications
    • Forms of Integration
    • Integrated Marketing Communication Strategy and Evaluation
  • icons-carri22 Module 9: Social Media Marketing

    Understand the basics of social media marketing Learn about the different social media platforms and their usage Develop an understanding of social media marketing strategy and evaluation
    • Introduction to Social Media Marketing
    • Social Media Platforms and Usage
    • Social Media Marketing Strategy and Evaluation
  • icons-carri22 Module 10: Content Marketing

    Understand the basics of content marketing Learn about the different types of content marketing Develop an understanding of content marketing strategy and evaluation
    • Introduction to Content Marketing
    • Types of Content Marketing
    • Content Marketing Strategy and Evaluation
  • icons-carri22 Module 11: Event Marketing

    Understand the basics of event marketing Learn about the different types of events Develop an understanding of event marketing strategy and evaluation
    • Introduction to Event Marketing
    • Types of Events
    • Event Marketing Strategy and Evaluation
  • icons-carri22 Module 12: Market Research

    Understand the basics of market research Learn about the different types of market research Develop an understanding of market research methods and analysis
    • Introduction to Market Research
    • Types of Market Research
    • Market Research Methods and Analysis
  • icons-carri22 Module 13: Consumer Behavior

    Understand the basics of consumer behavior Learn about the different factors that influence consumer behavior Develop an understanding of consumer behavior research and analysis
    • Introduction to Consumer Behavior
    • Factors Influencing Consumer Behavior
    • Consumer Behavior Research and Analysis
  • icons-carri22 Module 14: Brand Identity and Positioning

    Understand the basics of brand identity and positioning Learn about the importance of brand identity and positioning Develop an understanding of brand identity and positioning research and analysis
    • Introduction to Brand Identity and Positioning
    • Importance of Brand Identity and Positioning
    • Brand Identity and Positioning Research and Analysis
  • icons-carri22 Module 15: Marketing Strategy

    Understand the basics of marketing strategy Learn about the different types of marketing strategies Develop an understanding of marketing strategy planning and implementation
    • Introduction to Marketing Strategy
    • Types of Marketing Strategies
    • Marketing Strategy Planning and Implementation
  • icons-carri22 Module 16: Pricing Strategies

    Understand the basics of pricing strategies Learn about the different types of pricing strategies Develop an understanding of pricing strategy planning and implementation
    • Introduction to Pricing Strategies
    • Types of Pricing Strategies
    • Pricing Strategy Planning and Implementation
  • icons-carri22 Module 17: Distribution Channels

    Understand the basics of distribution channels Learn about the different types of distribution channels Develop an understanding of distribution channel strategy and evaluation
    • Introduction to Distribution Channels
    • Types of Distribution Channels
    • Distribution Channel Strategy and Evaluation
  • icons-carri22 Module 18: Marketing Ethics and Social Responsibility

    Understand the basics of marketing ethics and social responsibility Learn about ethical issues in marketing and corporate social responsibility Develop an understanding of the role of marketing in society
    • Introduction to Marketing Ethics and Social Responsibility
    • Ethical Issues in Marketing and Corporate Social Responsibility
    • Role of Marketing in Society
  • icons-carri22 Module 19: Global Marketing

    Understand the basics of global marketing Learn about the challenges and opportunities of global marketing Develop an understanding of global marketing strategy and evaluation
    • Introduction to Global Marketing
    • Challenges and Opportunities of Global Marketing
    • Global Marketing Strategy and Evaluation
  • icons-carri22 Module 20: E-Marketing

    Understand the basics of e-marketing Learn about the different types of e-marketing tactics Develop an understanding of e-marketing strategy and evaluation
    • Introduction to E-Marketing
    • Types of E-Marketing Tactics
    • E-Marketing Strategy and Evaluation
  • icons-carri22 Module 21: Customer Relationship Management

    Understand the basics of customer relationship management Learn about the different types of customer relationship management Develop an understanding of customer relationship management strategy and evaluation
    • Introduction to Customer Relationship Management
    • Types of Customer Relationship Management
    • Customer Relationship Management Strategy and Evaluation
  • icons-carri22 Module 22: Service Marketing

    Understand the basics of service marketing Learn about the unique characteristics of service marketing Develop an understanding of service marketing strategy and evaluation
    • Introduction to Service Marketing
    • Characteristics of Service Marketing
    • Service Marketing Strategy and Evaluation
  • icons-carri22 Module 23: Retail Marketing

    Understand the basics of retail marketing Learn about the different types of retail marketing Develop an understanding of retail marketing strategy and evaluation
    • Introduction to Retail Marketing
    • Types of Retail Marketing
    • Retail Marketing Strategy and Evaluation
  • icons-carri22 Module 24: Influencer Marketing

    Understand the basics of influencer marketing Learn about different types of influencers Develop an understanding of influencer marketing strategy and evaluation
    • Introduction to Influencer Marketing
    • Types of Influencers
    • Influencer Marketing Strategy and Evaluation
  • icons-carri22 Module 25: Mobile Marketing

    Understand the basics of mobile marketing Learn about different types of mobile marketing tactics Develop an understanding of mobile marketing strategy and evaluation
    • Introduction to Mobile Marketing
    • Types of Mobile Marketing Tactics
    • Mobile Marketing Strategy and Evaluation
  • icons-carri22 Module 26: International Marketing Communication

    Understand the basics of international marketing communication Learn about cultural differences and their impact on marketing communication Develop an understanding of international marketing communication strategy and evaluation
    • Introduction to International Marketing Communication
    • Cultural Differences in Marketing Communication
    • International Marketing Communication Strategy and Evaluation
  • icons-carri22 Module 27: Crisis Communication

    Understand the basics of crisis communication Learn about different types of crises and their impact on organizations Develop an understanding of crisis communication strategy and evaluation
    • Introduction to Crisis Communication
    • Types of Crises and their Impact on Organizations
    • Crisis Communication Strategy and Evaluation
  • icons-carri22 Module 28: Marketing Research

    Understand the basics of marketing research Learn about different types of marketing research methods Develop an understanding of marketing research strategy and evaluation
    • Introduction to Marketing Research
    • Types of Marketing Research Methods
    • Marketing Research Strategy and Evaluation
  • icons-carri22 Module 29: Marketing Analytics

    Understand the basics of marketing analytics Learn about different types of marketing metrics and their measurement Develop an understanding of marketing analytics strategy and evaluation
    • Introduction to Marketing Analytics
    • Types of Marketing Metrics and their Measurement
    • Marketing Analytics Strategy and Evaluation
  • icons-carri22 Module 30: Customer Relationship Management

    Understand the basics of customer relationship management Learn about different types of customer relationship management strategies Develop an understanding of customer relationship management strategy and evaluation
    • Introduction to Customer Relationship Management
    • Types of Customer Relationship Management Strategies
    • Customer Relationship Management Strategy and Evaluation
  • icons-carri22 Module 31: Retail Marketing

    Understand the basics of retail marketing Learn about different types of retail marketing strategies Develop an understanding of retail marketing strategy and evaluation
    • Introduction to Retail Marketing
    • Types of Retail Marketing Strategies
    • Retail Marketing Strategy and Evaluation
  • icons-carri22 Module 32: E-Commerce Marketing

    Understand the basics of e-commerce marketing Learn about different types of e-commerce marketing tactics Develop an understanding of e-commerce marketing strategy and evaluation
    • Introduction to E-Commerce Marketing
    • Types of E-Commerce Marketing Tactics
    • E-Commerce Marketing Strategy and Evaluation
  • icons-carri22 Module 33: Green Marketing

    Understand the basics of green marketing Learn about different types of green marketing strategies Develop an understanding of green marketing strategy and evaluation
    • Introduction to Green Marketing
    • Types of Green Marketing Strategies
    • Green Marketing Strategy and Evaluation

Know the complete offerings of our Marketing Communications Course

Admission Closes On 25 Nov 2024

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Upcoming Cohorts

Skills Covered

Social Media Marketing

Strategy

Resolve Query

Business Communications

Customer Service

Identify customer

Analysis

Forecasting

Business etiquette

Certifications

Get Ahead with Henry Harvin® Marketing Communications Course in Charlotte Certification

What you'll Learn in this course

Training Certification

Our Marketing Communications Course is exhaustive and this Certification is proof that you have taken a giant leap in mastering the domain

Differentiate yourself with a Henry Harvin® Certification

The practical knowledge and actionable skillset you've gained working on projects, simulations, and case studies will set you ahead of the competition

Share your achievement

Talk about it on LinkedIn, WhatsApp, Instagram, Facebook, and Twitter boost your resume or frame it - tell your friends and colleagues about it

Earn your Certification

Get Course Completion Certification in Marketing Communications Course from Henry Harvin®

Our courses and Course Certificates are trusted by these industry leaders

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Career Services By Henry Harvin®

Career Services
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Placement Drives

We are dedicated to supporting our students throughout their career journey. Join us, and let's embark on a journey towards a successful and fulfilling career together.

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Premium access to Henry Harvin® Job portal

Exclusive access to our dedicated job portal and apply for jobs. More than 2100+ hiring partners’ including top start–ups and product companies hiring our learners. Mentored support on job search and relevant jobs for your career growth.

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Personalized Job Consulting

Share what kind of job you are looking for and we will provide you with verified job openings that match your requirement.

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Who We Are?

Henry Harvin®️ ranks amongst the Top 500 Global Edtech Companies with 4,60,000+ Alumni, 900+ B2B Clients, 500+ Award Winning Trainers, and 1200+ Courses.

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Month

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Corporate Partners

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College Partners

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Why Henry Harvin for the best Marketing Communications Course

Certified & Experienced Instructors

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Gold Membership & Post Training Followups

Tailor Made Training

Flexible Schedule

Access to the Recorded Sessions

10 in 1 Program

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