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Register in October and get 3 months of membership, absolutely free!
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Gear up your career in the competitive field of Digital Marketing with Henry Harvin® Industry Expert Program in Digital Marketing | Improve your knowledge and Gain expertise in the skills with hands-on project-based learning | Boost your career prospects and excel in the dynamic field of Digital Marketing
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There's a reason that 95% of our alumni undertake 3+ courses as a minimum with Henry Harvin®
Are you looking to become an industry expert in digital marketing? Henry Harvin® Industry Expert program equips you with the knowledge and skills to thrive in this fast-paced industry. You will develop a strong foundation in Digital Marketing practices through a combination of theoretical concepts and practical applications. This comprehensive course covers various aspects of marketing, including strategic planning, leadership, communication, and problem-solving. Unlock your potential and gain a competitive edge in the industry. Unlock endless opportunities for a successful career. This program spans over 4 years, providing ample time for in-depth learning and practical application.
Become a part of the Elite Digital Marketing Academy of Henry Harvin® and join the 4,60,000+ large Alumni Network Worldwide
Know the complete offerings of our Industry Expert Program in Digital Marketing in Washington
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Average salary hike
Access the best jobs in industry
Maximum salary hike
Two-way Live Training Course
Two-way Live Online Interactive Classroom Sessions
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Certification
Distinguish your profile with credentials and showcase expertise with our Hallmark Completion certificate
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Projects
Facility to undergo various projects along with the course.
Guaranteed Internship
Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage.
Placement
Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting
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Student Engagement & Events
Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin®
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Masterclass
Access to 52+ Masterclass Sessions for essential soft skill development
Membership
Get Free Gold Membership of Henry Harvin®
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E-Learning Access
Free access to the E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video-based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.
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Entrepreneurship Mentorship
Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance and entrepreneur levels
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Module 1: First Year
Initialisation of Digital Marketing
Website Planning
Website Creation
Lead generation for Business
Online Reputation Management
Search Engine Optimization
Google Webmaster
Bing Webmaster
Google Analytics
Creative Designing
Facebook Marketing
LinkedIn Marketing
Twitter Marketing
Pinterest Marketing
Instagram Marketing
Search Marketing
E-Commerce Marketing
Google AdSense
Affiliate Marketing
Earn as a Freelancer
Email Marketing
Marketing Communication
Marketing Analytics
Brand Communication
Digital Content Writing
Advanced Excel
Introduction to Pay Per Click
Psychology of Search
Search Ads and Keyword Targeting
Increasing Reach with Display Network
Reaching Target Audiences
The Buying Funnel
Setting and Measuring Marketing Goals
How PPC Fits into the Digital Strategy
Reporting and Tracking
SEO Overview
Functioning of Search Engines
Local SEO
Keyword Research
On-Page Optimization
Website Management and Optimization
Off-page SEO
Planning a New website
Market your Optimized Website
Analytics and Measurement
Social Media Marketing Overview
Building an efficient Social Media Strategy
Converged Social Media
Content Marketing in Social Media
Visual Social Media
Understanding Social Sharing
Storytelling- Social Narrative
Influencer Marketing and Online Reputation Management
Social Media Selling
Social Media Measurement
Introduction to Google Analytics
Navigating the Interface
Advanced Table Filtering
Creating Segments
Multiple Goals and Goal types
Campaign Tracking
Analyzing Marketing Effectiveness
Tracking E-commerce'
Analytics Intelligence
Collaboration and Sharing
Understanding Account Structure and Managing Users
Quality Assurance'
Introduction to Advanced Email Marketing
Write Better Subject Lines
Develop Emails that Drive Results
Optimize Your Email Content
List Management Strategies
Automating Your Emails
Create Optimal Landing Pages
Create an Email Campaign Checklist
GDPR for Digital Marketers
Module 2: Second Year
World of Computer Games
World of the Internet
Technical SEO
Local SEO
SEO for Mobile Devices
SEO Analytics and Reporting
SEO Audit and Penalty Recovery
SEO and User Experience (UX)
SEO for Voice Search
SEO for Video and Image Search
SEO and Content Marketing Integration
SEO for International and Multilingual Websites
SEO and Social Media Integration
SEO for News and Blogging Platforms
SEO for WordPress Websites
SEO and Mobile Apps
SEO Strategy Development and Implementation
SEO and Voice Assistants
SEO for Technical Audiences
Advanced Digital Marketing Strategies
Advanced Web Analytics and Data-driven Marketing
Advanced Search Engine Optimization (SEO)
Advanced Pay-Per-Click (PPC) Advertising
Advanced Social Media Marketing
Advanced Email Marketing
Advanced Content Marketing
Advanced Mobile Marketing
Advanced Conversion Rate Optimization (CRO)
Advanced Digital Marketing Strategy
Advanced Social Media Analytics
Advanced Influencer Marketing
Advanced Video Marketing
Advanced E-commerce Marketing
Advanced Data Privacy and Security in Digital Marketing
Advanced Marketing Automation
Advanced Customer Relationship Management (CRM)
Advanced Digital Marketing Metrics and KPIs
Advanced Social Media Marketing
Social Media Listening and Monitoring
Advanced Social Media Advertising
Content Strategy and Creation
Social Media Analytics and Reporting
Social Media Crisis Management
Social Media Listening Tools and Technologies
Social Media Campaign Optimization
Social Media and Customer Relationship Management (CRM
Social Media Influencer Analysis
Social Media and E-commerce
Social Media Branding and Reputation Management
Social Media and Mobile Marketing
Social Media and Data Privacy
Social Media and Customer Service
Social Media and Employee Advocacy
Social Media Campaign Planning and Execution
Emerging Trends in Social Media Marketing
Module 3: THIRD YEAR
Unveiling ChatGPT : Conversing with Superintelligence
Prompt Engineering and ChatGPT Plugins
ChatGPT for Productivity
ChatGPT for Developers and Exploring ChatGPT API
GPT Models, Pre-processing and Fine-tuning ChatGPT
Building an AI Powered Chatbot
Deploying and Integrating ChatGPT in Business Applications
Working with GPT-3
Building and Deploying GPT-3 Powered Application
ChatGPT: Best Practices, Limitations, and Avenues for Future Development
Developing Web Application using ChatGPT
Popular Generative AI Tools
Evaluation and Introduction to Lean Six Sigma
Define
Measure
Analyse
Improve
Control
Evaluation, Introduction to Lean Six Sigma and Technologies
Define Phase
Analyse Quality Control
Improve, Quality Assurance
Control
Hypothesis Testing
DOE
Introduction to MS Excel
Working With Tables
Understanding Cell References
Basics Functions of Excel
Sorting Data
Filtering Data
Data Consolidation/ Basics of Formula/ Functions
If Functions and Test Functions
Working With Dates, Countlifs, and Sumlfs
Lookup and information Functions
Using Named Ranges
Data Validation
Dynamic Array Formula
Using Conditional formatting
Macros (only Recording, non VBA)
Summarizing Data With Pivot Tables
Working With Slicers
Power Pivot / Power Query
Charts
Excel Dashboard
Protecting and Security
Mail Merge
Neural Networks
Computer Vision
Natural Language Processing
Introduction to Product Management
Transition from Project to Product Management
The Product Development Process
Exploring a New Product Idea
Amplifying Existing Product
Product Leadership
Driving Product Execution
Product Planning and Marketing
Product Positioning and Branding
Strategic Context of Business Analysis
Analyzing and Managing Stakeholders
Analyzing the Current State
Establishing the Target State
Designing and defining the solution
Developing a Business Case
Module 4: FOURTH YEAR
Know the complete offerings of our Industry Expert Program in Digital Marketing
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00By submitting this form, you agree to receive SMS communications related to courses at Henry Harvin I have read and acknowledge Henry Harvin’s Privacy Policy and Terms & of Service Message & data rates apply. Message frequency varies. Reply HELP for help and STOP to opt-out.
Search engine optimization (SEO)
Social media marketing
Email Marketing
Content Strategy and Creation
Pay-Per-Click Advertising (PPC)
Web Analytics
Data Analysis and Interpretation
Conversion Rate Optimization (CRO)
Search Engine Marketing ( SEM)
Post-successful completion of the course you will receive Henry Harvin®Industry Expert Program in Digital Marketing Certification. Post it on social media, get it framed, and increase your value in the industry.
The practical knowledge and actionable skillset you've gained working on projects, simulations, and case studies will set you ahead of the competition
Talk about it on LinkedIn, WhatsApp, and Instagram, Facebook, and Twitter, boost your resume, or frame it - tell your friends and colleagues about it
Get Industry Expert Program in Digital Marketing Completion Certification from Henry Harvin®
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Know more about the value of this certificate in the industry
We are dedicated to supporting our students throughout their career journey. Join us, and let's embark on a journey towards a successful and fulfilling career together.
Exclusive access to our dedicated job portal and apply for jobs. More than 2100+ hiring partners’ including top start–ups and product companies hiring our learners. Mentored support on job search and relevant jobs for your career growth.
Share what kind of job you are looking for and we will provide you with verified job openings that match your requirement.
Henry Harvin®️ ranks amongst the Top 500 Global Edtech Companies with 4,60,000+ Alumni, 900+ B2B Clients, 500+ Award Winning Trainers, and 1200+ Courses.
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Gold Membership & Post Training Followups
Tailor Made Training
Flexible Schedule
Access to the Recorded Sessions
10 in 1 Program
Masterclasses By Henry Harvin®️
One-to-One Training
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