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Register in October and get 3 months of membership, absolutely free!
Henry Harvin® Excel in Marketing World with The Best Dual Degree in MBA Marketing & Digital Marketing by India Today
featured Henry Harvin 4.8 / 5 
Get introduced to the world of Marketing with our specialized MBA in Marketing Course | Learn the fundamentals of Digital Marketing and the key steps in the Marketing Management & Research | Demonstrate your understanding of in-bound, out-bound marketing along with e-commerce fundamentals| Learn with projects & real-time case studies I Become a distinguished Henry Harvin® alumni and join a network of 3,00,000+ successful alumni worldwide
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There's a reason that 95% of our alumni undertake 3+ courses as a minimum with Henry Harvin®
The faculty of JAIN (Deemed-to-be University) and other working management professionals from top companies created the curriculum for the Online MBA program. This two-year online master's program in business administration with a focus on digital marketing offers a thorough curriculum that includes foundational, core, elective, and subtopics that are in demand right now. The goal of the Online MBA program with Digital Marketing is to advance a learner's career in corporate management roles by enhancing their business knowledge, understanding of online marketing, and leadership abilities.
Who can enroll?
It is a versatile 10-in-1 program that includes various aspects of competency development and career development.
Become a part of the Elite Degree Academy of Henry Harvin® and join the 4,60,000+ large Alumni Network Worldwide.
Know the complete offerings of our Dual Degree in MBA Marketing + Digital Marketing in Columbus
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Average salary hike
Access the best jobs in industry
Maximum salary hike
Two-way Live Training Course
Two-way Live Online Interactive Classroom Sessions
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Certification
Distinguish your profile with credentials and showcase expertise with our Hallmark Completion certificate
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Projects
Facility to undergo various projects along with the course.
Guaranteed Internship
Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage.
Placement
Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting
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Student Engagement & Events
Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin®
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Masterclass
Access to 52+ Masterclass Sessions for essential soft skill development
Membership
Get Free Gold Membership of Henry Harvin®
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E-Learning Access
Free access to the E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video-based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.
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Entrepreneurship Mentorship
Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance and entrepreneur levels
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Course 1: MBA in Marketing
Semester I -
Build an overview of market economies and the interaction of the central players of markets. Equip the knowledge of the fundamentals of Microeconomics and Macroeconomics. Focus on the forces driving demand and supply in the economy and their impact on the markets. This module is designed to offer basic knowledge on economies and markets.
Managerial effectiveness means how teams are able to accomplish organizational goals. In this module, understand how Managerial effectiveness drives the success of every organization. Go through the set of principles and beliefs that play a significant role in the success of business. Inculcating ethics in employees and at the workplace improves business performance and workplace culture.
Learn to interpret and apply financial information in your decision-making, which is an essential requirement to be a good manager. Get in-depth knowledge of the day-to-day management of financial reports across the business world. Learn how finance uses accounting information to run different operations, source funds, and manage the business costs.
Understand how Organizational Behaviour and Human Resources Management deals with people’s behavior and group dynamics within the organization. Understand the significance of organizational structures, organization culture, aim, and organizational behavior. Learn the main approaches of change management and people behavior in an organization.
Get an introduction to quantitative techniques and analytics. It is a process of collecting and evaluating measurable and verifiable data and analytics- a systematic conceptualization of data collected. Learn its significance in business management decisions. Know about various tools available for business decision-making.
Semester II -
Learn how you can successfully develop new business models using unique models, theories, and tools. Understand the role and life of an entrepreneur and how they process an idea into a viable business. The module explains how entrepreneurs foster innovation by working with others efficiently and effectively.
Master the process of marketing management and research with this module. Learn the concepts of promotions, advertising, and sales. Be familiar with the role played by marketing in the development of business strategies and in serving the target market with the right products and services.
Gain the necessary Python skills you require for data science. Learn the new insights, methods, and techniques related to Python. Python is a high-level language and a great approach for object-oriented programming. Build a career in Data Science by starting with the basics in this module of MBA in Data Science.
Explore the importance of Statistics in the age of the data-driven world. This module will teach you how to use statistics for solving real-world business problems. Learn how effective and faster decisions are made using Statistics by turning piles of data into usable and actionable information.
Dig deep into analytics with this module. Learn about Data Wrangling, which is a process of collecting, selecting, and transforming the data to answer an analytical problem. This module also covers Exploratory Data Analysis, which is a process of examining data to discover patterns.
Semester III-
This module focuses on the internal and external factors which directly or indirectly influence the business. Learn about Strategic management and the primary strategic concepts to develop strategies for an organization. Study the business environment to master the development of broad strategies and long-term policies within an organization.
Operations Management is an in-demand skill in various sectors like IT, marketing, sales, and banking. Learn Operations management with this module to ensure the application of the newly acquired skills across many business functions and roles. Develop an understanding of managing the logistical and supply chain process of the business.
Get introduced to the graphical representation of information and data. Learn to use visual elements like graphs and charts for data visualization and understand the trends and patterns in the data. In this module, go through different data visualization techniques and tools that make it easy to understand Data Visualization.
Familiarize yourself with the statistical study of business data to get insights. The Business Analytics module is a part of a data science course that helps you seek the best ways to improve business processes through strategic business solutions. Learn how historical data is used in order to gain new insights and improve strategic decision-making.
Excel, a powerful data analysis tool, is often used by businesses in routine functions. This module throws light on Data Analysis using Excel for the learners. Discover the dynamic excel formulas that help forecast and develop complex datasets into a simple format for business problem-solving.
Excel, a powerful data analysis tool, is often used by businesses in routine functions. This module throws light on Data Analysis using Excel for the learners. Discover the dynamic excel formulas that help forecast and develop complex datasets into a simple format for business problem-solving.
Semester IV-
Develop a solid knowledge of SQL (Structured Query Language) and SQL servers, one of the most used programming languages while working with databases. Many big companies use SQL for business intelligence tools and in-office operations. This module lets you discover how SQL is applied to data science projects.
With this module, learn the process of predictive modeling and predictive analysis, which goes hand in hand with machine learning. Predictive analysis uses data mining, machine learning, artificial intelligence, and statistics to gather, process, interpret and translate data to make informed decisions.
Get familiar with the use of AI in business. Learn how AI is used in data science to get solutions for problems and how to employ AI technologies to back up your organization’s strategies. AI is helping thousands of businesses grow their revenue and get more effective results.
Learn to use various tools to collect and analyze data from the web and different social media sources. Know the power of social media analytics to activate your website or business. Understand the effectiveness of digital campaigns in order to form future plans for marketing and promotion of the business.
Understand how Data Science can be used to solve real-world business problems and create value for the business
Course 2: Digital Marketing
Module 1: Getting Started With Digital Marketing
Module 2: Effective Web Page Designing
Module 3: Search Engine Marketing
Module 4: SEO
Module 5: Facebook Marketing
Module 6: LinkedIn Marketing
Module 7: YouTube Marketing
Complimentary Module 1: Soft Skills Development
Complimentary Module 2: Resume Writing
Know the complete offerings of our Dual Degree in MBA Marketing + Digital Marketing
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Marketing
Digital Marketing
AI for Business
Web & Social Media Analytics
SQL for Data Science
SEO Marketing
Webpage Designing
Indexing Basics
App Store Optimization
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Know more about 50+ tools covered in this Dual Degree in MBA Marketing + Digital Marketing in Columbus
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Know more about the value of this certificate in the industry
We are dedicated to supporting our students throughout their career journey. Join us, and let's embark on a journey towards a successful and fulfilling career together.
Exclusive access to our dedicated job portal and apply for jobs. More than 2100+ hiring partners’ including top start–ups and product companies hiring our learners. Mentored support on job search and relevant jobs for your career growth.
Share what kind of job you are looking for and we will provide you with verified job openings that match your requirement.
Marketing Manager
Market Research Analyst
Brand Manager
Digital Marketing Specialist
E-commerce Manager
Product Manager
SEO Specialist
Digital Analyst
Public Relations (PR) Specialist
Henry Harvin®️ ranks amongst the Top 500 Global Edtech Companies with 4,60,000+ Alumni, 900+ B2B Clients, 500+ Award Winning Trainers, and 1200+ Courses.
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10 in 1 Program
Masterclasses By Henry Harvin®️
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