Henry Harvin®- Digital Marketing Masterclass Course

Digital Marketing Masterclass Course Certification

Henry Harvin® Ranks #1 for Digital Marketing Courses by India Today

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  • ★ ★ ★ ★ ★ 4.6/5 Ratings
  • 1.1 Million Learners
  • 1465 Learner’s Rating
  • 81% Report Career Benefits

Enroll in the Professional Diploma in Digital Marketing Course from Henry Harvin® Digital Marketing Academy, the best online learning platform | Learn to put your business on the world wide Web, and make websites visible and accessible to your target audience | Hone your skills to succeed in today's online world through various projects during the training period.

Starts In 2 day

25 Nov 2024

Learning Period

126 Hours

Book a Live Class, For Free!

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Accreditations & Affiliations

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There's a reason that 95% of our alumni undertake 3+ courses as a minimum with Henry Harvin®

Know the complete offerings of our Digital Marketing Masterclass Course

Key Highlights

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126 Hours of Instructor-Led Sessions
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42 Hours of Live Interactive Doubt Solving Sessions
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21 Hours of Live Master Sessions by Industry Experts
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192 Hours of Self-Paced Learning
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Job-Ready Portfolio of 13 Capstone Projects
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66 Auto-Graded Assessments
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26+ Industry Case Studies
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189 Guided Hands-On Exercises
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13+ Assignments and Mini Projects
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2 Mock Interviews and 2 Hackathons
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Get 1-Year Gold Membership of Henry Harvin® School of Digital Marketing Academy
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Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage
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Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting
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9 Hours of Mentorship by Industry Experts
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Earn Certification of Course from Henry Harvin®, Govt of India recognized & Award-Winning Institute and NSDC Certification

Our Placement Stats

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Average salary hike

2100+

Access the best jobs in industry

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Maximum salary hike

Access the best jobs in the industry

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You Get 10-In-1 Program

Two-way Live Training Course

Two-way Live Online Interactive Classroom Sessions

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Certification

Distinguish your profile with credentials and showcase expertise with our Hallmark Completion certificate

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Projects

Facility to undergo various projects along with the course.

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Guaranteed Internship

Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage.

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Placement

Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting

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Student Engagement & Events

Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin®

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Masterclass

Access to 52+ Masterclass Sessions for essential soft skill development

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Membership

Get Free Gold Membership of Henry Harvin®

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E-Learning Access

Free access to the E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video-based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.

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Entrepreneurship Mentorship

Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance and entrepreneur levels

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About the Digital Marketing Masterclass Course

Digital Marketing Masterclass Course

Digital marketing is a novel technique for businesses for brand marketing and to interact with customers and comprehend their behavior. This course provides an in-depth guide as to how you can pursue a career in the field of digital marketing. It covers all facets of Digital Marketing such as Search Engine Marketing, Search Engine Optimisation, Content Marketing, Social Media Marketing, ORM, Pay Per Click Marketing, Marketing Analytics, and more. By the end of the course, you are ready to become a professional in the field of digital marketing

Who Should Attend?

  • College Students
  • Business owners
  • Working professionals
  • Housewives
  • Career Switchers
  • Job Seekers
  • Marketing Executives and Leaders
  • Product Manager or Product Leaders
  • Entrepreneurs and C- Suite Executives.
  • Brand and Communication Managers

Agota™ Framework

It is a versatile 10-in-1 program that includes various aspects of competency development and career development.

  • Training: 126 Hours of Two-Way Live Online Interactive Sessions
  • Projects: Facility to undergo projects in Search Engine Optimisation, Website Development and Optimization, Email Marketing, Digital Display Advertising, Content Marketing Strategy, Video Marketing, Conversion Rate Optimization (CRO) and more
  • Masterclass: Access to 52+ Masterclass Sessions for essential soft skill development
  • Student Engagement & Events: Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin®
  • Membership: Get 1-Year Gold Membership of Henry Harvin® Digital Marketing Academy for the Digital Marketing Masterclass Course
  • E-Learning  Free access to E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.
  • Certification: Get course completion Certification of Digital Marketing Masterclass Course from Henry Harvin® Govt of India recognized & Award-Winning Institute, and from NSDC
  • Internship Support: Get a guaranteed Internship with Henry Harvin® and in top MNC's like J.P. Morgan, Accenture & many more via Forage.
  • Entrepreneurship Mentorship: Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance and entrepreneur levels
  • Placement Support: Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting

Trainers at Henry Harvin®

  • Most respected industry experts with 15+ years of working experience and recognized by numerous organizations over the years for their work
  • They have delivered 375+ keynote classes for Digital Marketing at the highest level
  • Have delivered 430+ lectures and are currently empaneled as domain experts with Henry Harvin® Digital Marketing Academy

Alumni Status

Become a part of the Elite Digital Marketing Academy of Henry Harvin® and join the 4,60,000+ large Alumni Network Worldwide.
 

Gold Membership Benefits

  • Avail 1-Year Gold Membership of Henry Harvin® Digital Marketing Academy that includes E-Learning Access through recorded Videos, Games, Projects, CPDSPe Studies
  • Access to Masterclass Sessions
  • Earn the Prestigious Henry Harvin®️ Alumni Status and become one of the reputed 4,60,000+ Alumni across the globe.
  • Guaranteed Internship with Henry Harvin®️ or partner firms
  • Weekly 10+ job opportunities offered.
  • Experience Industry Projects during the training
     

Learning Benefits

  • Develop strategies to market a company's product online by integrating various promotions to get the company's message out to prospects.
  • Handle all the social media accounts and editorial blogs
  • Create new channels to connect with the users
  • Develop digital ad and e-marketing campaigns via newsletters, targeted emails, training reminders, sales updates, etc.
  • Plan and execute successful online marketing and advertising strategies on social media and other digital platforms.
  • Flair for writing blogs, articles, social media posts, etc., that are SEO-optimized and user-friendly.
  • Boost a website’s ranking on search engines like Google, Bing, and Yahoo, with thorough research and analysis.
  • Understand digital marketing functions such as inbound marketing, paid marketing, social media marketing, and web analytics
  • Optimize your website for search engines and Implement all the digital marketing techniques like Google AdWords, social media marketing, email marketing, etc.
  • On completion of the course, become a market-ready professional digital marketer and strategist

Career Benefits

  • Aspirants can reach their career goals in the technology-driven digital world and earn a handsome package thereby elevating a good career growth.
  • Learn digital marketing tactics and acquire the in-demand skills & relevant knowledge to make yourself ascend up the hierarchy in your present organization as well as stand out among other competitors.
  • Expand your own business, build a career in the marketing industry, or can assist clients to increase their business.

Recognitions of Henry Harvin® Education

  • Winner of Top Corporate Training Award, Game-Based Learning Company of the under 40 Business World Award
  • Affiliated with American Association of EFL, Ministry of Corporate Affairs, MSME, UKAF, UKCert, Project Management Institute (PMI), and ISO 29990:2010 certified
  • Reviews: 3425+ Google Reviews, 1100+ Youtube Testimonials with 4.5+ Rating Rated on Goabroad, Trustpilot, GoOverseas & more

Know the complete offerings of our Digital Marketing Masterclass Course Certification

Curriculum For Digital Marketing Masterclass Course

  • icons-carri22 Module 1: Introduction to Digital Marketing

    Understand the fundamentals of digital marketing and its role in the modern business landscape. Gain knowledge of the key digital marketing channels and their benefits. Learn about the latest trends and best practices in digital marketing.
    • Overview of Digital Marketing
    • Importance of Digital Marketing for Businesses
    • Digital Marketing Trends and Best Practices

  • icons-carri22 Module 2: Website Development and Optimization

    Learn to create and optimize a website for better user experience and search engine visibility. Understand the principles of website design, navigation, and responsiveness. Gain knowledge of website analytics and conversion rate optimization.
    • Website Design and User Experience (UX)
    • Search Engine Optimization (SEO) for Websites
    • Website Analytics and Conversion Optimization

  • icons-carri22 Module 3: Content Marketing Strategy

    Understand the concept of content marketing and its role in attracting and engaging target audiences. Learn to develop a content marketing strategy aligned with business goals. Gain knowledge of content creation, distribution, and measurement.
    • Introduction to Content Marketing
    • Developing a Content Marketing Strategy
    • Content Creation, Distribution, and Measurement

  • icons-carri22 Module 4: Search Engine Optimization (SEO)

    Understand the principles and techniques of search engine optimization. Learn to optimize website content, structure, and meta tags for better search engine rankings. Gain knowledge of keyword research, on-page optimization, and link building strategies.
    • Introduction to Search Engine Optimization (SEO)
    • On-Page SEO Optimization
    • Off-Page SEO Optimization and Link Building

  • icons-carri22 Module 5: Pay-Per-Click (PPC) Advertising

    Understand the concept of pay-per-click advertising and its benefits for businesses. Learn to create and manage effective PPC campaigns on platforms like Google Ads. Gain knowledge of keyword research, ad copywriting, and campaign optimization.
    • Introduction to Pay-Per-Click (PPC) Advertising
    • Creating and Managing PPC Campaigns
    • PPC Campaign Optimization and Measurement

  • icons-carri22 Module 6: Social Media Marketing

    Understand the role of social media in digital marketing and its impact on businesses. Learn to create and manage social media campaigns on platforms like Facebook, Instagram, and Twitter. Gain knowledge of social media analytics and community management.
    • Introduction to Social Media Marketing
    • Creating and Managing Social Media Campaigns
    • Social Media Analytics and Community Management

  • icons-carri22 Module 7: Email Marketing

    Understand the concept and benefits of email marketing in digital campaigns. Learn to create effective email marketing campaigns and automate email workflows. Gain knowledge of email segmentation, personalization, and performance tracking.
    • Introduction to Email Marketing
    • Creating Effective Email Marketing Campaigns
    • Email Marketing Automation and Performance Measurement

  • icons-carri22 Module 8: Mobile Marketing

    Understand the unique opportunities and challenges of mobile marketing. Learn to create mobile-friendly websites, apps, and advertising campaigns. Gain knowledge of mobile marketing strategies, including SMS and push notifications.
    • Introduction to Mobile Marketing
    • Creating Mobile-Friendly Websites and Apps
    • Mobile Advertising and Engagement Strategies

  • icons-carri22 Module 9: Video Marketing

    Understand the role and impact of video marketing in digital campaigns. Learn to create and optimize video content for different platforms and audiences. Gain knowledge of video marketing strategies, including YouTube advertising and video SEO.
    • Introduction to Video Marketing
    • Creating and Optimizing Video Content
    • Video Advertising and SEO

  • icons-carri22 Module 10: Influencer Marketing

    Understand the concept and benefits of influencer marketing in digital campaigns. Learn to identify and collaborate with relevant influencers for brand promotion. Gain knowledge of influencer marketing strategies, including campaign measurement and ROI.
    • Introduction to Influencer Marketing
    • Identifying and Collaborating with Influencers
    • Measuring and Evaluating Influencer Marketing Campaigns

  • icons-carri22 Module 11: Social Media Advertising

    Understand the different social media advertising platforms and their targeting options. Learn to create and manage effective social media ad campaigns. Gain knowledge of ad optimization, A/B testing, and campaign measurement.
    • Introduction to Social Media Advertising
    • Creating and Managing Social Media Ad Campaigns
    • Ad Optimization and Campaign Measurement

  • icons-carri22 Module 12: Google Analytics

    Understand the importance of website analytics and data-driven decision making. Learn to set up and navigate Google Analytics for tracking website performance. Gain knowledge of key metrics, reports, and conversion tracking in Google Analytics.
    • Introduction to Google Analytics
    • Setting Up Google Analytics and Tracking Code
    • Analyzing Website Performance and Conversion Tracking

  • icons-carri22 Module 13: Conversion Rate Optimization (CRO)

    Understand the principles and strategies of conversion rate optimization. Learn to identify optimization opportunities and conduct A/B testing. Gain knowledge of CRO tools, techniques, and best practices.
    • Introduction to Conversion Rate Optimization
    • Identifying Optimization Opportunities and A/B Testing
    • CRO Tools and Best Practices

  • icons-carri22 Module 14: Digital Marketing Strategy and Planning

    Understand the importance of developing a digital marketing strategy. Learn to create a comprehensive digital marketing plan aligned with business goals. Gain knowledge of budgeting, resource allocation, and performance measurement in digital marketing.
    • Introduction to Digital Marketing Strategy
    • Developing a Digital Marketing Plan
    • Budgeting, Resource Allocation, and Performance Measurement

  • icons-carri22 Module 15: Marketing Automation

    Understand the concept and benefits of marketing automation. Learn to implement and manage marketing automation platforms for lead nurturing and customer engagement. Gain knowledge of automated email workflows, lead scoring, and CRM integration.
    • Introduction to Marketing Automation
    • Implementing Marketing Automation Platforms
    • Automated Workflows and Lead Nurturing

  • icons-carri22 Module 16: Digital Advertising Strategies

    Understand the different digital advertising strategies and their applications. Learn to plan and execute effective digital ad campaigns across various channels. Gain knowledge of ad targeting, bidding strategies, and performance optimization.
    • Introduction to Digital Advertising Strategies
    • Planning and Executing Digital Ad Campaigns
    • Ad Targeting and Performance Optimization

  • icons-carri22 Module 17: E-commerce Marketing

    Understand the unique challenges and strategies of marketing in the e-commerce industry. Learn to drive traffic, optimize conversions, and enhance customer experience in e-commerce platforms. Gain knowledge of e-commerce analytics, customer retention, and loyalty programs.
    • Introduction to E-commerce Marketing
    • Driving Traffic and Optimizing Conversions in E-commerce
    • E-commerce Analytics and Customer Retention

  • icons-carri22 Module 18: Social Listening and Online Reputation Management

    Understand the importance of social listening and online reputation management in digital marketing. Learn to monitor and analyze online conversations about a brand or product. Gain knowledge of reputation management strategies and crisis response in the digital space.
    • Introduction to Social Listening and Online Reputation Management
    • Monitoring and Analyzing Online Conversations
    • Reputation Management and Crisis Response

  • icons-carri22 Module 19: Digital Marketing Analytics and Reporting

    Understand the key metrics and analytics tools used in digital marketing. Learn to generate insightful reports and interpret data to optimize marketing performance. Gain knowledge of data visualization, dashboard creation, and ROI measurement.
    • Introduction to Digital Marketing Analytics and Reporting
    • Generating Reports and Data Interpretation
    • Data Visualization and ROI Measurement

  • icons-carri22 Module 20: Emerging Trends and Future of Digital Marketing

    Explore the latest trends and technologies shaping the future of digital marketing. Learn to adapt and stay updated with the evolving digital marketing landscape. Gain insights into emerging channels, platforms, and consumer behaviors.
    • Introduction to Emerging Trends in Digital Marketing
    • Adapting to the Evolving Digital Marketing Landscape
    • Exploring Emerging Channels and Consumer Behaviors

  • icons-carri22 Module 21: Content Marketing Strategy

    Understand the importance of content marketing in digital strategies. Learn to develop a content marketing strategy aligned with target audience and business objectives. Gain knowledge of content creation, distribution, and performance measurement.
    • Introduction to Content Marketing Strategy
    • Developing a Content Marketing Plan
    • Content Creation and Performance Measurement

  • icons-carri22 Module 22: Complimentary Module 1: Soft Skills Development

    • Business Communication
    • Preparation for the Interview
    • Presentation Skills

  • icons-carri22 Module 23: Complimentary Module 2: Resume Writing

    • Resume Writing

Know the complete offerings of our Digital Marketing Masterclass Course

Admission Closes On 25 Nov 2024

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Starts in 2 day. 25 Nov 2024

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Skills Covered

Paid search

SEO

Display advertising

Email marketing

Multi-channel campaigns

Google Analytics

Digital marketing techniques

Digital Copywriting

Content Marketing

Brand Management

Meet our Trainers

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Palak Pancholi

English, Hindi

7 Years

Post Graduation

Passionate Digital Marketer & Trainer Passionate Digital Marketer & Trainer

Certifications

Get Ahead with Henry Harvin® Digital Marketing Masterclass Course Certification

What you'll Learn in this course

Digital Marketing Channels

Social Media Campaigns

Email Marketing

Strategies for Landing Page Optimization

Lead Generation Campaign

Conversion Tracking Techniques

Our courses and Course Certificates are trusted by these industry leaders

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Know more about the value of this certificate in the industry

Career Services By Henry Harvin®

Career Services
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Placement Drives

We are dedicated to supporting our students throughout their career journey. Join us, and let's embark on a journey towards a successful and fulfilling career together.

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Premium access to Henry Harvin® Job portal

Exclusive access to our dedicated job portal and apply for jobs. More than 2100+ hiring partners’ including top start–ups and product companies hiring our learners. Mentored support on job search and relevant jobs for your career growth.

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Personalized Job Consulting

Share what kind of job you are looking for and we will provide you with verified job openings that match your requirement.

Job Profiles

Senior Digital Marketer

Online Campaign Manager

Facebook Ads Campaigner

Digital Marketing Specialist

Content Creator

Graphic Designer

Brand Manager

SEO Analyst

Email Marketing Specialist

Related Jobs

Paid search SEO Display advertising Email marketing Multi-channel campaigns Google Analytics Digital marketing techniques Digital Copywriting Content Marketing Brand Management

Frequently Asked Questions

  • 1. Is my information Secure?

    We use the best standards in Internet security. Any data retained is not shared with third parties.

  • 2. Do you also offer career/ course guidance?

    Yes, we do provide complete guidance upon completion of the course.

  • 3. What are the career opportunities with this course?

    • Performance Marketing Manager
    • SEO Specialist
    • Digital Marketing Executive
    • Campaign Specialist
    • Content Strategist
    • Social Media Manager
    • Email Marketing Specialist
    • Content Planner
    • Affiliate Marketing Manager
    • Community Expert

  • 4. Is Henry Harvin® Digital Marketing Academy an accredited training provider?

    Yes, Henry Harvin® Digital Marketing Academy is a Gold Learning Partner  of Jain (Deemed-to-be University).

  • 5. Are the course curriculum made with industry standard?

    Yes, the course is designed to ensure that the participants have access to all the key information they need to create promising career paths.

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Who We Are?

Henry Harvin®️ ranks amongst the Top 500 Global Edtech Companies with 4,60,000+ Alumni, 900+ B2B Clients, 500+ Award Winning Trainers, and 1200+ Courses.

460,000+

Trained

6,700+

Reviews with 4.5/5
rating

7,000+

Live Classes Every
Month

210+

Corporate Partners

180+

College Partners

87%

Reported Career
Benefits

Why Henry Harvin for the best Digital Marketing Masterclass Course

Certified & Experienced Instructors

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Gold Membership & Post Training Followups

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Tailor Made Training

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Flexible Schedule

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Access to the Recorded Sessions

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10 in 1 Program

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Masterclasses By Henry Harvin®️

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One-to-One Training

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Awards

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Henry Harvin® often makes the news

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