Download ebook

Content is an integral part of Content Writing. It is a general term used to describe any kind of textual, graphic, video, or interactive element on a website.

Content provides value to a website by giving users a reason to go to it in the first place.

If someone works in retail, one can earn those customers by making additional sales on site.

If someone works in a lead-based industry, one can earn those customers by getting website visitors to contact.

Both of these methods work well for growing a business, especially when tailor them to target audience.

So, in a nutshell, content is the most important part of  site when one want to start digital marketing.

Also read- Top 10 Content Writing Courses In USA

Content Writing Certification Courses in UK

1. Content Writing Course by Henry Harvin Writing Academy

Get certified from South Asia’s Oldest Content Writing Course | Recognized by American Association of EFL, Content Writing Association of India, UK Cert, UKAF & MSME | Guaranteed Live Projects & Internship Opportunity.

Henry Harvin® is a leading career and competency development organization that focus on value creation. Henry Harvin is into the business of training, skill development, assessment centers, content services and higher education. Henry Harvin  audited from UKAF, UK Cert and MSME

It is an ISO 29990:2010 (International Standard for learning services for non formal education and training services) certified organization.

Henry Harvin® Education has trained 23000  plus candidates, 1100 plus batches, has 150 plus  college partners.Trainers are Industry Deep Rooted, Advanced Learning Management System (LMS), Practical Content with Recorded Videos, GCAO Learning Model.

Henry Harvin® Education provide Live Projects, membership of 1-Year Membership of Henry Harvin Content Academy

Other benefits : E-Learning Access, brush-up Sessions, internship and Job Opportunities every week

Price :£265.00 

Study method: Classroom / online

Duration:32 Hours, Full-time

Qualification: No formal qualification

Also, Henry Harvin Provides these Courses-

Medical Writing Course helps you to comprehend health-related concepts, medicine, and drugs development. It is all about creating different formats of writing that can be easily understood by the audience. It covers different ranges of content forms like medical journalism, medical education, and medical marketing of healthcare products. It also deals with the publication and presentation of research documents.

A professional medical writer needs to evolve an understanding and in-depth knowledge of medical, scientific concepts, and acquire the prowess to translate all clinical and scientific data and information into various formats. Henry Harvin is the renowned institute to guide you in medical writing. The trainers train you by offering different materials.

Technical Writing course helps you to communicate information gained through a process of technical or scientific work. You can learn how to write different technical documents like laboratory reports, research reports, design and feasibility reports, progress reports, consulting reports,etc. The course highlights the technicality of the language and concepts. Technical writing course deals with the language, style, and content issues. 

Henry Harvin teaches you the core concepts of technical writing. It helps you to comprehend pharmaceutical regulatory as well medico-writing. It assists you in technical documentation.

Henry Harvin makes the content easy to understand for learners. Moreover, candidates can explore more  technical writing with  well-qualified instructors.

Research Writing Course deals with the exploration, description, and elaboration of scientific methods. This course highlights the scientific approach in the learning process. You can embark on the scientific method by identifying the problems. Next step you can take to scrutinize and gather information from different sources. Subsequently, you can ascertain the possible explanation. Moreover, the possible explanation is known as a hypothesis. Once a hypothesis is experimentally verified then it becomes a theory. 

Henry Harvin gives you a chance to investigate and write the research reports based upon evidence. They will help you to explore with research scholars and expedite your research skills. You can thrive in research writing with Henry Harvin.

2. Skill Success

Price:£29 INC VAT (was £157)

Study method: Online, self-paced

Qualification: No formal qualification

3. Jellyfish Training

Price :£598.80 inc VAT

Study method :Classroom

Duration:7 Hours, Full-time

Qualification: No formal qualification

4. London Marketing Academy  

Price:£550.00 inc VAT

Study method: Classroom

Duration:8 Hours, 4 hr per day

Qualification: No formal qualification

5. UK Writers College 

Price:£475.00 inc GST

Study method: Online

Duration: own pace within seven months

Qualification: No formal qualification

6. iStudy

Price:£316.00 

Study method : Online

Duration : 8 hours, 40 minutes

Qualification: No formal qualification

7. University of Oxford

Price :£420.00 

Study method: Online

Duration: 8 hours, 40 minutes

Qualification: No formal qualification

8. John Academy

Price :£395.00 

Study method: Online

Duration: 12 weeks

Qualification: No formal qualification

9. Falmouth University

Price: £395.00 

Study method: Online

Duration: 12 weeks

Qualification: No formal qualification

10. Technically Writeit

Price: € 350.00 

Study method: Online

Duration: 08 hrs

Qualification: No formal qualification

Why is Content so Important?

When a web site has content, people have reasons to visit it, learn from it, and become new customers.

Without it, one may as well not have a website at all because it won’t do anything for one. Major reasons why content is important.

1. Content informs the audience

Content tells the audience about business and industry. It answers those basic questions that many potential customers have.

Content doesn’t have a shelf life, either. Once content is posted it to site, it’ll continue informing potential customers day after day, year after year — at no extra charge.

This is the main reason for most companies to start using content marketing.

2. Content ranks in Google

Google is the world’s biggest search engine. As a result, it fields more than 1 trillion queries every year from users all over the world. Creating content and posting it to the website is the best way to reach those potential customers.

3. Content earns links from other sites

Content brings people to the site, and it’s also the part of the site that earns links from other websites. Links are a key SEO ranking factor.

4. Content is shareable on social media

No matter what kind of business, social media accounts are essential.

Facebook and Twitter are the two big kinds of cheese in social media, but also use LinkedIn, Pinterest, Tumblr, Instagram, and Snapchat.

All social networks help grow the brand by exposing the company name and earning traffic.

5. Content earns conversions

Finally Content on a site will earn new customers, and every time a visitor takes action towards becoming a customer, it’s considered a conversion. Those conversions are what help oner business grow.6. Content makes one an industry authority. When content is created for a site, it is telling the world to know a lot about a certain topic. That topic may an organization/industry.

7. For every digital marketing strategy Content is the foundation  

If anyone wants to launch a digital marketing campaign, they need content.

Content is the basis for SEO as it includes the pages that rank in search results.

Content is the foundation of PPC because it makes up the landing pages that draw traffic from ads.

It includes the blog posts to discuss on social media, the pages to optimize with CRO, and the words that improve reputation online.

Content is the beating the heart of any digital marketing strategy.

It is essential to success, and it has the potential to deliver on that success every day.

Content writing 

Content writing is the process of planning, writing, and editing web content, typically for digital marketing purposes.

It will include writing blog posts and articles, scripts for videos and podcasts, as well as content for specific platforms, such as tweetstorms on Twitter or text posts on Reddit.

Importance of Proper Content Writing

The content created communicates the message, educates readers, and persuades them to purchase the products and services over the competition.

Providing high-quality content is one of the most important things one can do to attract clients and create interest in oner business

When most people hear “content writing”, they normally think “writing articles”.

But, writing content isn’t just important for blog posts.

In fact, content writing is important for all types of different content formats, includes:

Video scripts
Email newsletters
Keynote speeches
Social media posts
Podcast titles
White papers
Web page copy
Landing pages
YouTube video descriptions

Writing is the foundation for pretty much any content that publish

How to Become a Good Content Writer?

A good content writer needs to have sufficient command in the linguistics and grammatical of whichever language the content is usually required in.
A writer also needs to engage in an ample amount of research to generate authentic as well as attractive content.
The written article needs to be studded with the appropriate number of keywords, to make it SEO-savvy _ meaning, it needs to be written in such a manner that the article ranks upper in the search engine online.

In order to become a good content writer, instead of beginning right away, it is also suggested to learn content writing. 

The content writing courses not only help in creating a unique style of writing for every individual writer in order to attract a target audience; but also in analyzing, organizing and selecting correct and valid keywords.

Reasons why one should do a Content Writing Certification

1. Opens Global Opportunities- A Content Writing Certification will provide one recognition in their own country as well as overseas. Today there is a need for writers in every industry. The writing industry is growing day by day.
2. Increases Career Prospects- Content Writing Certification helps in becoming a content writer as well as opens an array of other opportunities.

it teaches one to write content for websites, marketing deposits such as advertisements, pamphlets, brochures, emails, newsletter, leaflets etc.

It develops oner skills for Blog writing, Academic writing, SEO writing, Content Writing for Social Media, press releases, research papers, General and Business Content, Copywriting etc.  

3. Gateway to other opportunities apart from regular jobs

Content Writing Certification not only help in getting new job opportunities but also, it opens a huge gateway towards many other opportunities.  

Many professionals, individuals, and small businesses want to maintain a blog and many of them outsource the writing to a content writer for the same.

4. Makes one ready as a Freelance Content Writer
   Freelance Writers are as much in demand as exclusive writers.

The demand is abundant for freelance Writers and it is only going to increase. Also working as a freelancer is a good option since it is  paid for every word.

5. Potentially Lucrative Income- 

The Content Writing Certification course teaches all kinds of tips and tricks to write better and once one become excellent with oner writing skills, pay scale increases automatically.

6. Editing- After becoming a writer one can step up into the field of Editing.

One  can become an efficient Editor after having extensive experience in writing and an excellent command over language.

7. Boosts up Confidence
   Enrolling in a Content Writing Certification boosts up oner confidence.
8. Exposes to the world of knowledge- Certification gives ample space for learning.

It brushes up skills and improves language. Content writing courses help in exposing Writers to a world of knowledge.
Thus, if one wants to become a writer, enroll in a Content Writing Certification to brush up one language skills and kick-start one writing career today.

Advantages of taking up content writing and content writing course

The content writing courses pave a path for one career in the field owing to the diverse set of skills that one acquire after the completion of the training.
A good content writing course helps one become a competent employee at one workplace, making one have the edge over one peers in writing online projects, CVs, resume, cover letters, etc.
The main reason why content writing can be considered as a lucrative option is that content writing is widespread in demand, whereas the content writers are tight in numbers.
In essence, thus, professional content creators are always in high order. Such a nature of request helps one to take up the profession both on a full-time basis or on a part-time basis.
Doing the needful on a part-time basis enables one to have an additional source of income.
Taking up content writing as one’s profession enables one to avail of a flexible work schedule.
It feeds one passion for writing, allows one to work from home, does not pressurize much as compared to other nine-to-five jobs.
Becoming a professional content writer allows one to gain knowledge in a variety of topics about digital writing, marketing, and content strategy.
It expands one’s course of expertise. 
For someone who loves to write and express thoughts in the form of words, content writing is an appropriate part-time profession.
Such people not only use such opportunities for pocketing some additional income but also uses them as scopes to showcase their inherent ability to write and create. 
For people who operate personal blogs, content writing courses enable them to work harder for their blogs and to increase their audience following. Performing digital marketing processes for one’s blog becomes more comfortable.
Dedicated content writing leads to an improvement in one’s language, grammar, and vocabulary.
One keeps on growing more proficient with the amount of content created. Content writing also enables one to find their unique writing style.
Depending upon the quality of content written in a blog, entrepreneurs and business owners can cultivate and extend their market; they can boost their services among new markets, audience segments, geographies, etc.
Content writing, on a part-time basis, helps students to get internships and certifications to their names that add on to their profiles. Possessing a diverse profile enables a student to have a better career and placement prospects over his/her peers. 

Online Content writing jobs are the door for many jobs

Article Writing Jobs
Technical writer
Resume writer
Novelist
Book writer
News writer
Proofreader
Editor

Online Content writing jobs career ladder

Executive
Editor
Sr. Editor
Proofreader
Manager
Sr. Manager

Online Content writing jobs with different flavors

Ghost Writing

Resume writing

SEO Content Writing

Technical Writing

PR Writing

Editorial Writing

Thesis Writing

Corporate Social Responsibility or CSR writing

Feature Writing

Business communication Writing

Press notes

Copywriting

Article writing Jobs

Online Content writing jobs platforms

Fiverr

Upwork

People Per Hour

Guru

FreeeUp

TextBroker

Outsourcely

Problogger Job board

Freelancer

Freelance writing

Time to select a training institute which molds as content writer certified professional. Now search for and institute ……

Notable organizations that provide content writing Certification.

Training organizations its accreditation’s & affiliations like: American Association of EFL, UK Cert, UKAF, MSME & Govt of India.

 #Ranking

Placement track

Post Training Support

Duration

Cost

Benefits content writing certification for individuals

Career Growth and Development– It upgrades oner resume with certifications and industry experience, differentiating oner profile from masses and accelerate oner career to a new/higher profile.

It helps those who aspire to be at seniority level in organizations such as CMO’s, Marketing Directors, Marketing Managers, Department Heads, Content Marketers, and Content Strategists, etc.

Additional Income Source– Content writing and marketing is a huge industry offering sustainable employment opportunities to aspiring content writing professionals.

Professionals can leverage upon the new skill set gained through this course to do different online content writing such as blog writing, social media writing which acts like an additional source for the individual.

The Vocabulary Improvement-The course enables participants to translate their thoughts into structured words and explore new ways to express themselves in the best possible way at the workplace.

It helps the participants to develop competency in writing attractive, saleable and distinct content either for the organization, themselves or for third party.

Work experience diversity–

The course helps the participant eligible for senior marketing positions which requires extensive knowledge of diverse content types.

Also, the live experience obtained throughout the course helps the participants gain knowledge of different sectors and domains.

The participants also get opportunity to work with groups of people hailing from diverse back grounds, this provides a rich experience for the participants who like to make a career in content writing.

Self-confidence Growth– The course enables the participants to investigate deeper into any topic and become a deemed expert by developing skills pertaining to creating, evaluating, reorganizing, repackaging, strategizing and presenting content.

Translating the thoughts into words, not only boosts the self-confidence of an individual but also makes them comfortable to accept a critical or challenging role at the workplace.

Persuasive ability Enhancement– Taking the course helps in improving one’s persuasive skills which comes in handy especially for professionals in sales, marketing, advertising and communications.

It enhances the ability of sentence fluency, expressive vocabulary and simplistic structure so as to create a unique, fresh, informative and persuasive content.

Analytical skill Development– The course provides the chance to the participant to develop analytical skills like creative thinking and problem solving abilities by analyzing different writing styles, tones and strategy required in content creation.

It focuses on a professional for creative and unique content writing using a variety of tools and techniques.

Passion for writing– The course rediscovers the passion for writing on digital media. This further helps in writing fresh, informative, and persuasive content for digital marketing.

It develops the capability to be a dynamic writer who can write on any subject at any forum which drives conversations and actions on social media, search engines, e-commerce, blog, landing pages, etc

Content Writing Makes One Rich

Regardless of whether one own a blog or don’t own a blog, content writing makes rich.

However, learning content writing and having a blog or website makes one richer.And if one is looking for a fulltime job, he will find countless listings for content writer positions at all types of organizations.

Digital Marketing Becomes Easier

If one owns a blog and learns content writing, it’s possible to become very rich as well as famous.

Most of the famous bloggers have a wide following learned content writing.

Content Writing Prevents Legal Problems

The importance of learning content writing is also highlighted by the fact that one can avoid legal problems.

Firstly, one can create original content and avoid any charges of plagiarism or using someone else’s copyrighted article.

Secondly, one will know if another content writer is bluffing or making mistakes when they provide an article for publishing on a website.

Further, learning content writing enables one to avoid language or words that can be objectionable to some community or group

Acquiring Research Skills

Learning content writing means learning how to research various topics.

While writing the content, it is obvious one will look for the best available information.

Creativity Comes from Content Writing

When someone learns content writing, he is also learning how to be creative.

It is a skill that’s extremely useful for bloggers.

Creative writing helps in put interesting facts and figures and create content in a manner that the reader feels happy to read article completely.

The comments are useful since they send up Google rankings.

Improving Vocabulary-Another importance of content writing is seen from the fact that it helps improve vocabulary.

Use of proper vocabulary means explaining something in the simplest possible language to the widest possible audience.

Conclusions

Following are the Wide range of content writing jobs with a huge variety of career options that are

Ghost Writing

Resume writing

SEO Content Writing

Technical Writing

PR Writing

Editorial Writing

Thesis Writing

Corporate Social Responsibility or CSR writing

Feature Writing

Business communication Writing

Press notes

Copy writing

Article writing Jobs

By choosing one of the Content writing options jobs one can grow on the  career ladder
Executive
Editor
Sr. Editor
Proofreader
Manager
Sr. Manager

It is the time to kick start or advance the career it’s a good idea to think about getting training in interested specialty areas.

Recommended Reads

Content Writing Courses Online

Content Writing Courses in Kochi
Content Writing Courses in Kolkata
Content Writing Course in Bangalore
Content Writing Courses in Delhi NCR
Content Writing Courses in Navi Mumbai

Download ebook