What is Content Writing?

In simple words, if one describes Content Writing, then, it is any piece of writing which conveys and convinces the message of the writer to the target audience. Content Writing need not necessarily be in English only. It could be delivered in any language and any form — local, vernacular, native or national.

Great content is a key to not only grab the attention of the reader but also fulfil the maxim of the writer or the brand as well. In this day and age contents are immediately available at your fingertips, with just one click, you shall find hundreds and thousands of results for a single query.

Of course, the content has to satisfy various parameters to be ranked the best among the available topics. The data must be written, edited, revised and published to reach out to the maximum population.

With the increasing demand and cut-throat competition in the digital world, the impact of good content is inevitably significant. One must be aware of the considerations and limitations involved when drafting a content which is suitable for the respective platform.

Also read- Top 10 Content Writing Courses In USA

Let us walk you through the top online and offline platforms that offer Content Writing courses in Trichy.

10 Best Content Writing Courses in Trichy

1. Henry Harvin Education

Henry Harvin Education is one of the best and leading training institutes that caters to both online and classroom sessions. The Certified Digital Content Writer Course (CDCW) is Ranked No.1 in the industry currently by Trainings360.

It offers several courses to develop writing as well as technical skills through Technical writing, SEO writing, Academic writing, copywriting, business writing and many more. The content Writing course at Henry Harvin helps you to develop essential abilities.

Content Writing Course at Henry Harvin includes:

  • 32 hours of classroom training and 50 hours of e-learning access
  • Robust training sessions and mentoring by professional writers and content experts with 10+ years of involvement in the industry.
  • Hands-on experience into the real world content writing projects during training
  • 1-year membership in the Henry Harvin Academy with E-learning access to several relevant videos and case studies
  • Build actual content strategy by developing necessary language skills to engage the target audience and serve international clients
  • A guaranteed internship program that helps you strengthen the acquired knowledge during the CDCW course.
  • Get job notifications every week
  • Get CDCW Certification which is globally recognised including American Association of EFL, UK Cert, UKAF, Content Writing Association in India, MSME & Gov. of India.

Also Henry Harvin Provides these Courses-

2. Nestsoft

With more than 18 years of industry experience in Trichy, Nestsoft has trained more than 35,000+ students and professionals through their curriculum, Content writing course being one of them.

They have various courses which include Digital marketing (SEO), Content Writing, Copywriting, E-mail marketing, web designing and many more under one roof.

The Content writing course at Nestsoft has 6 modules which consist of:

  • Module 1- Essentials of writing
  • Module 2- Introduction to different types of writing and plagiarism
  • Module 3- Communication with subject matter expert and grammar for writers
  • Module 4- Editing, proof-reading and Rewriting
  • Modulev5- Writing for web and publishing project work
  • Module 6- Career development for writers and professional development skills.
  • A few highlights about Nestsoft are:
  • Flexible timings- keeping in mind their audience are from various backgrounds such as IT professionals, students, marketing managers, you can opt for a preferred time for sessions.
  • 100% placement assistance
  • Live project training
  • Mentoring sessions and guidance of expert trainers
  • Unlimited lab facility with Wi-Fi
  • Customise course duration/syllabus as per your need and requirements
  • A Certificate will be provided to recognise your participation in the completion of the course.

3. Teknogic Knowledge House

Teknologi Knowledge house has been ranked at No.1 digital marketing institute in Trichy and has acclaimed with a 5-star rating on Google.

Content Writing is one of the subjects included in the Digital Marketing course. Teknologi offers a curriculum as per the need and requirements of the students, from basics to advance level.

The course is well structured for individuals belonging from different spheres such as students, entrepreneurs, job seekers, business owners, freelancers, MBA graduates, marketers and working professionals.

The course is broadly divided into 2 phases covering all the significant topics such as:

  • Website creation and management
  • Search engine and keyword
  • SEO optimisation
  • Content marketing and writing
  • Copywriting
  • Prime features of the Master program involves:
  • In-Depth learning
  • Lifetime access and support
  • Small batch size
  • 95% of practical sessions
  • Guaranteed placement assistance
  • Free career guidance from Experts
  • Online as well as classroom training (Individual preference)
  • A month of hands-on training in the internship program (optional)
  • Global certifications from platforms like Google, Facebook, and Hubspot

4. DIGITZ India

Digitz India is a leading digital marketing company in Trichy and provides various courses and render digital marketing services, which includes SEO, Search marketing, social media marketing, web design, website development, e-commerce, wordpress customization and digital marketing training.

Digitz promises to build careers for professionals who are looking out to learn and perform. 

The content writing course offered by Digitz includes:

  • Website content writing
  • Blog writing
  • Editing services
  • Company profile
  • Along with the above
  • More than 15 social media modules to help you master
  • Complete course with Q & A sessions
  • You get to work on live projects and gain real work experience
  • Action plans, strategies and checklists to jumpstart your career.
  • Certified experts to drive the training sessions
  • The course structure and fee may vary according to the curriculum you decide to opt for.

5. ECT

Education and Career Times is claimed to be the only Content Writing training institute recognised by the Government of India. It’s one of the most 50 academies that provides a strong foundation in the content writing field. They have 2 study centres, 50 batches with more than 700+ students and 30,000 community members.

ECT offers both online as well as classroom training sessions. And therefore enrolling into the course is as smooth as they claim it to be. Their participants are from all age group and education backgrounds.

The course structure includes:

  • Learning and transforming various writing styles in 90 days (3 Months)
  • 32 Hours of Classroom/Live Training and 50 Hours of eLearning and useful Videos
  • 13 Detailed modules
  • 7 Assignments
  • 5 Live Projects
  • 10 Quizzes
  • 1 Certification
  • 100% Placement Assistance
  • Work from Home Job Opportunities
  • Lifetime Support

To become a certified content writer through ECT these are the 5 steps to be charted:

  • Enrol into the course
  • Attend 10 sessions
  • Complete a target of 7 strong assignments
  • Ensure to complete 5 live projects, and lastly
  • Become a certified content writer.

The course is offered at INR 15,000 which includes the course fee and the GST.

6. Skills Upgrader

Another efficient and effective way of pursuing the content writing course is Skills Upgrader. An online training institute which is dedicated to career growth. Their expansive programme is coherent and facile.

Their mission is to introduce and instruct the various aspects of Content writing, powerful writing techniques, online analysis, and targeted keywords and so on.

Key Highlights-

  • They give away excellent internship as well as freelance opportunities
  • They have a dedicated placement support team which will help you analyse various opportunities available.
  • They assure you of the highest level of satisfaction with their training sessions. Otherwise, you can claim for a 100% refund on course fee after your first session if you are not satisfied with the course
  • The price of this course is INR 12,999 (Exclusive of the GST). You also get the Instant Content Writing Certification which is recognised internationally.
  • They do offer schemes and you can avail discounts based on the terms and conditions.
  • You will need a minimum of 70% attendance to be eligible to appear for the certification exam

The crux of the content writing master program at Skills Upgrader are listed below:

  • The Content Writing Master Course is on the online platform consisting of 16 hours (four weeks) of live classroom training.
  • 70+ hours of practical assignments resulting in hands-on exposure to the real industry
  • Build your website: Duration- 20 Hrs.
  • Search Engine optimisation: Duration- 20 Hrs.
  • Social Media marketing: Duration- 15 Hrs.
  • Freelance Content writing Portfolio: Duration- 15 Hrs.
  • The course provides access to tools which is INR 40k worth
  • The course is divided in8. to 15 detailed modules focusing on improving the different formats of writing styles and enlightening you with technical-know-how.

7. Skillshare

A portal with excellent courses where users have easy access to gain proficiency at their fingertips. They have numerous online videos which cater to the requirements of users signing into the programs.

The complete Web content writing Master class which includes various topics such as:

  • Introduction to content writing
  • Different leaning techniques
  • Content research and editing
  • Introduction to various marketing tools
  • Application and linking of contents within various digital platforms

The courses offered at Skillshare typically focus on specific subjects at basic, intermediate and advance levels

It offers a free trial for the first month, and later the fee is also very low, which provides a high-quality education at affordable prices.

8. Udemy

Udemy, Inc. is an American massive open online course provider aimed at professional adults and students. There is an umpteen number of courses that are offered at an affordable price.

The content in uploaded videos is delivered by professionals, experts and trainers who have years of experience in the field of content writing and content marketing.

The videos can be viewed by filters as per relevancy, ratings, price, language and duration of the course/video.

  • A few top-rated and highly recommended courses that Udemy offers are listed below:
  • Ninja Writing: The Four Levels Of Writing Mastery
  • Writing Tools & Hacks: Copywriting/ Blogging/ Content Writing
  • Writing With Flair: How To Become An Exceptional Writer – Udemy
  • Complete Web Content Writing Master class

Key features of these videos vary at different levels. However, they are ranked best and have maximum enrolments in the content writing domain at Udemy and provide a certificate upon successful completion of the course.

 9. Coursera

The online portal which will support you in learning the latest skills set on Content writing and content marketing.

Coursera offers a wide range of free courses as well as from universities and institutes at a breakthrough price. You have the flexibility to learn these courses at your own pace and convenience.

The learning outcomes are mentioned in bold to help you gauge an idea of the learner career outcomes.

Below are some of the recommended content writing courses which will enable you to earn a certificate upon completion of the course:

  • The strategy of content marketing (4.5/5 ratings)
  • Advanced Content and Social Tactics to optimise SEO (4.5/5 ratings)
  • Content Strategy for Professionals: Managing Content  (4.6/5 ratings)

These courses provide hands-on projects to implement the learnings and theoretical knowledge into real-time experience, which is the most important aspect of any course.

10. Freelancing Journal

If you are looking for the best suitable online content writing course and work as a freelance content writer then freelancing journal has the best solution for you.

They have different topics from different domains like Udemy and Coursera compiled into one single program, making the learning process easier and user-friendly. You have the flexibility to choose the course you want to opt for, all mentioned under one roof of the subject matter.

 For Ex- Course:  The Best Online Writing Classes for Freelancers in 2020

  • Table of Contents
  • Introduction to different types of writing
  • Introduction to Content Writing
  • Skills of a content writer
  • The Best Online Content Writing Courses
  • Copywriting Secrets- How to write copy that sells (Course on Udemy)
  • How to Write Great Web Content- Better Search rankings (Course on Udemy)
  • The strategy of Content marketing (Course on Coursera)
  • Content Strategy for Professionals Specialisation (Course on Coursera)

You get the certifications to form the respective portals say Udemy, Coursera and so on upon completion of the topics you have signed up for.

In short, At Freelancing Journal “You Earn, while you Learn”

Types of Content Writing

Content Writing includes a wide spectrum of formats such as:

  • Articles
  • Columns
  • Press releases
  • Creative writing
  • Copywriting
  • Technical writing
  • Blogging
  • Ghostwriting
  • Infographics
  • Product Descriptions
  • EBooks
  • White Papers
  • Podcasts
  • Video Scripts
  • Landing Pages

A good Content is one which is simple and easy to read, understand and inspire the reader, thereby, helping the business achieve its overall objective.

Role and Responsibilities of a Content Writer

A content writer is responsible for all the activities which include research, planning, collecting, and drafting, editing, summarising, revising and finally publishing the information and thus plays a major role in the whole process of content creation and content writing.

To master the art of Content Writing, the content writer must be able to process a few responsibilities within his role which are:

  • Must be well-versed and comfortable with the language and must champion various styles of writing.
  • Must create an engaging content which builds the interest of the reader/ audience thus driving results.
  • Following a pattern or a sequence is the key.
  • Must know the technical aspects and concepts of SEO, MS-Word, WordPress, and HTML and be able to incorporate all of these into Content Writing.
  • Must focus on delivering authentic and error-free information stating related facts and figures.
  • Proofread and edit the content before finalising it.
  • Must be well aware of the upcoming trends and topics related to the subject matter.
  • Having the elementary knowledge of the various social media and digital marketing platforms.
  • Must meet the requirements of various digital podiums such as Google, Instagram, Facebook, Twitter, etc.

Opportunities of a Content Writer

Gone are the days when content writing was only about writing for newspapers and pamphlets. With changing times, there has been a massive demand for extraordinary contents and therefore there is tremendous growth in the career and job opportunities for people in this field.

The rapid expansion and growth of different sectors in various industries are creating numerous career opportunities. One of those is the Content Writing profession which has remarkable potential and scope in today’s digital world.

Given below is the list of different career opportunities the one can choose from in the field of Content writing:

  • Blogger
  • Freelance Content writer
  • Copyrighter
  • Creative writer
  • Social Media Writer
  • Technical Writer
  • Web Content Writer
  • Academic Writer
  • Proof-reader and Content editor
  • SEO Writer

In addition to the above-mentioned opportunities, there are several other diverse roles that you can choose from. But the objective will remain unchanged- Great content will lead to greater engagement of the audience thus fetching remarkable business results. 

How to Become a Content Writer

Content Writing is an art that needs constant practice and requires a great amount of discipline and dedication.

“If you want to be a writer, you must do two things above all others: read a lot and write a lot.” ~ Stephen King

There is no shortcut to producing a well-knit content. Patience, Persistence and Practice can help you blossom content of great eminence.

There are many ways in which you can sign up to develop the required skills and competencies to establish yourself in the field of content writing. Various online and offline platforms offer courses on content writing which can be of significant help.

These curriculums will not only help you in identifying your potential but also enable you to ascertain the niche that you want to target. 

Recommended Read-

Summing up

In today’s global Digital platform, Content Writing is proving to be the backbone of any industry. The growth and turnover of any business/ brand depend on how well they are keeping the audience engaged. And that can be achieved only through strong content. It is quite interesting and challenging for content writers to assimilate and align their work in order to survive through the stiff competition. Nevertheless, continuous practice and persistence along with imbibing the right techniques can fetch results beyond expectations.

Keep learning. Keep Writing!

FAQ’s

Q. 1. What skills will this content writing course build to help me as a content writer?

Ans. This course will equip you with skills like Adaptability, be good at Research, have Technical skills, Knowledge of Social Media, good Communication and Editing skills and have the knowledge of Search engine optimization (SEO) tools.

Q. 2. Which areas can I apply to after completion of this course?

Ans. After completion of this course, you can apply for E-commerce and digital marketing, Advertising and Sales of products, Creative writing, Editing and copywriting, Social media optimization, Freelance content writing and SEO writing.

Q. 3.  Do you offer Content Writing Internships?

Ans. Yes, we provide internship opportunities for our students so that they can gain experience of real-time working and have the benefit of getting placed immediately after the completion of their internship.

 

 

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