Marketing Analytics Course with R Course- Henry Harvin®

Diwali Dhamaka Offer: Enroll & Unlock Free Course + Up to 50% Off on Premium Course Combo!

0 D

12 H

59 M

45 S

Marketing Analytics Course Certification Training with R

Henry Harvin® No.1 Marketing Analytica Course with R by Express Computer

  • ★ ★ ★ ★ ★ 4.8/5 Ratings
  • 1.1 Million Learners
  • 4213 Learner’s Rating
  • 81% Report Career Benefits

Marketing Analytics with R Course (CMAP) is a focused 32-hours instructor-led training and certification program that equips participants to explore+analyze+solve marketing problems using popular analytics tools such as R & Advanced Excel.

Starts In 3 day

04 Nov 2024

Learning Period

32 Hours

Book a Live Class, For Free!

svg-seat Limited seats left

By continuing you agree to Henry Harvin® Terms & conditions and Privacy Policy

Placed Learners

  • Image 4
  • Image 5
  • Image 6
  • Image 7
  • Image 8
  • Image 9
  • Image 10
  • Image 11
  • Image 12
  • Image 13
  • Image 14
  • Image 15
  • Image 16
  • Image 17
  • Image 18
  • Image 19
  • Image 20
  • Image 21
  • Image 22
  • Image 23
  • Image 24
  • placed-learner-1
  • placed-learner-2
  • placed-learner-3
  • placed-learner-4
  • placed-learner-5
  • placed-learner-6
  • placed-learner-7
  • placed-learner-8
  • placed-learner-9
  • placed-learner-10
  • placed-learner-11

Accreditations & Affiliations

accreditations-affiliations1 accreditations-affiliations1 accreditations-affiliations1 accreditations-affiliations1 accreditations-affiliations1 accreditations-affiliations1 accreditations-affiliations1 accreditations-affiliations1

There's a reason that 95% of our alumni undertake 3+ courses as a minimum with Henry Harvin®

images78
Veer Bakshi
★ ★ ★ ★ ★
images78
Jaya Krishnan
★ ★ ★ ★ ★
images78
Shrikanth Damodar
★ ★ ★ ★ ★
images78
Vineet Chopra
★ ★ ★ ★ ★
images78
Gagan Sehgal
★ ★ ★ ★ ★
images78
Devika Suresh
★ ★ ★ ★ ★
images78
Devika Suresh
★ ★ ★ ★ ★
images78
Vishal Paul
★ ★ ★ ★ ★
images78
Nikhil Surendran
★ ★ ★ ★ ★
images78
Zabir khan
★ ★ ★ ★ ★
images78
Sathish R
★ ★ ★ ★ ★
images78
Raman Verma
★ ★ ★ ★ ★
images78
Karthik K
★ ★ ★ ★ ★
images78
Ayushi Mohanty
★ ★ ★ ★ ★
images78
Ishika Sahoo
★ ★ ★ ★ ★
images78
Mayank Gulati
★ ★ ★ ★ ★
images78
Richa Arora
★ ★ ★ ★ ★
images78
Meenakshi S
★ ★ ★ ★ ★
images78
Moni Goyal
★ ★ ★ ★ ★
images78
Aman Khatter
★ ★ ★ ★ ★

Know the complete offerings of our Marketing Analytics with R (CMAP) Course

Key Highlights

images37
32 Hours of Instructor-Led Sessions
images37
11 Hours of Live Interactive Doubt Solving Sessions
images37
6 Hours of Live Master Sessions by Industry Experts
images37
192 Hours of Self-Paced Learning
images37
192 Hours Hands on with Cloud Labs
images37
Job-Ready Portfolio of 3 Capstone Projects
images37
75 Auto-Graded Assessments
images37
6+ Industry Case Studies
images37
48 Guided Hands-On Exercises
images37
3+ Assignments and Mini Projects
images37
1 Mock Interview and 1 Hackathon
images37
Get 1-Year Gold Membership of Henry Harvin® Data Science & Analytics Academy
images37
Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage
images37
Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting
images37
2 Hours of Mentorship by Industry Experts
images37
Earn Certification of Course from Henry Harvin®, Govt of India recognized & Award-Winning Institute and NSDC Certification

Our Placement Stats

80% images38

Average salary hike

2100+

Access the best jobs in industry

150% images39

Maximum salary hike

Access the best jobs in the industry

icons-carri5

You Get 10-In-1 Program

Two-way Live Training Course

Two-way Live Online Interactive Classroom Sessions

 random imgee

Certification

Distinguish your profile with global credentials and showcase expertise with our Hallmark Completion certificate

 random imgee

Projects

Facility to undergo various projects along with the course.

random imgee

Guaranteed Internship

Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage.

 random imgee

Placement

Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting

 random imgee

Student Engagement & Events

Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin®

 random imgee

Masterclass

Access to 52+ Masterclass Sessions for essential soft skill development

 random imgee

Membership

Get Free Gold Membership of Henry Harvin®

 random imgee

E-Learning Access

Free access to the E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video-based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.

 random imgee

Entrepreneurship Mentorship

Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance and entrepreneur levels

 random imgee

About the Marketing Analytics with R (CMAP) Course

Marketing Analytics with R Course

Marketing Analytics with R Course enables professionals to understand analytics-based marketing decision making to drive the ROI of company's marketing campaigns.

AGOTA™ Framework

It is a versatile 10-in-1 program that includes various aspects of competency development and career development.

  • Training: 32 Hours of Two-way Live Online Interactive Classroom Sessions
  • Projects: Facility to undergo projects in Marketing Analytics such as Predicting Department wise Sales, Multi-Domain- Business Analytics Optimization, and more
  • Masterclass: Access to 52+ Masterclass Sessions for essential soft skill development
  • Student Engagement & Events: Free Access to #AskHenry Hackathons and Competitions & many other facilities from Henry Harvin®
  • Membership: Get 1 year Gold Membership of Henry Harvin® School of Data Science & Analytics for Marketing Analytics with R Course
  • E-Learning  Free access to E-learning Portal and future updates. Get access to PPTs, Projects, Quizzes, self-paced Video based learning, a question bank, a library, practice tests, final assessment, a forum, and doubt sessions.
  • Certification: Get course completion Certification of Marketing Analytics with R (CMAP) Course from Award-Winning Institute, Henry Harvin®, recognized by Govt of India and from NSDC 
  • Internship Support: Get a guaranteed Internship with Henry Harvin® and in top MNCs like J.P. Morgan, Accenture & many more via Forage.
  • Entrepreneurship Mentorship: Mentorship from Young Successful Entrepreneurs to set up a sustainable & scalable Business from scratch at both Freelance and entrepreneur levels
  • Placement Support: Get 3 in 1 Placement support through Placement Drives, Premium access to Job portal & Personalized Job Consulting

Trainers at Henry Harvin®

  • Most respected industry experts with extensive working experience and recognized by numerous organizations over the years for their work
  • Have been invited for 300+ keynote classes for Marketing Analytics with R Course
  • Have delivered 450+ lectures and are currently empaneled as domain experts with Henry Harvin® Data Science & Analytics Academy

Alumni Status

Become a part of the Elite School of Data Science & Analytics of Henry Harvin® & join the 4,60,000+ strong Alumni Network Worldwide

Gold Membership Benefit

Get 1-Year Membership of Henry Harvin®  School of Data Science & Analytics and avail the following benefits:

  • E-Learning Access: Includes Recorded Videos, PPT, Case Studies
  • Internship: Option to do Internship with Henry Harvin® or partner firms
  • Job Opportunities: Job Opportunities regularly on mail post completion of Marketing Analytics with R Course 
  • Interview Skills: Support in Clearing Interviews with Startups and Top Corporates

Learning Benefits of CMAP Training

  • Explore+Analyse+Solve Business Problems using Analytics Tools like R & Advanced
  • Understand 'What' & 'How' aspects of Data Collection
  • Get insights from Industry Best Practices for Data Measurement & Analysis
  • Communicate Business Objectives in a focused manner with data analysts & help evaluate results of data analysis better.
  • Develop Goal-Oriented Business Strategies
  • Gain Full View of Customers across Different Channels by Accessing+Integrating+Analyzing Customer Data through Multiple Sources & Engage Customers in Real-Time
  • Understand the Affinity of Product by analyzing transactional data.
  • Understand Analytics-Based-Financial Decision Making to drive company's ROI
  • Take Actionable Data-Driven Decisions to increase market share
  • Helps with Adjusting to Macro Changes in predictive models

Career Benefits of CMAP Training

  • Become Eligible for analytics jobs demanding a background in CMAP Training
  • Open doors to Job Opportunities Abroad demanding specialization in CMAP Training
  • Fill the void of thousands of untapped High-Paying Jobs in analytics with Talent Shortage
  • Get Promoted in current profile with most in-demand skill
  • Distinguish your profile from peers during Job Interviews
  • Earn a Rewarding Certification- 'Certified Marketing Analytics Practitioner' (CMAP)
  • Upgrade biz card with Hallmark of Global Credential-CMAP Professional added next to your name
  • Improve CV & LinkedIn Profile with professional development
  • Support a Startup with high ROI
  • Build a Startup in one of the most rewarding fields of today- Analytics!

Projects covered in CMAP Training

  • Sales: Predicting Department wise Sales
  • Multi-Domain: Business Analytics Optimization
  • Marketing: Website Trend Analysis
  • Financial Analysis: Stock Market Prediction
  • Finance: Analyze ETF Trends

Know the complete offerings of our Marketing Analytics Course Certification Training with R

Curriculum For Marketing Analytics with R (CMAP) Course

  • icons-carri22 Module 1: Analytics - General

    • What is Analytics (BI, BA, Levels, etc)
    • Why Analytics (Appl in various domains..)
    • Different Roles in Analytics
    • Tools and Techniques in Analytics
    • Data Science, Data Mining, Statistics, Machine Learning, Supervised and Non-Supervised Techniques
    • CRISP Modeling Framework
    • Scales of Measurements
    • Quiz Module 1
  • icons-carri22 Module 2: R Programming

    • R Environment and R Studio
    • Data Management
    • Improving functionality with additional packages
    • Quiz Module 2
  • icons-carri22 Module 3: Basic Programming and Data Structures

    • Basic Data Structures & Programming Constructs
    • Libraries
    • Numpy
    • Pandas
    • Matplotlib
    • Quiz Module 3
  • icons-carri22 Module 4: Data Manipulation and Descriptive Summary

    • Group Summaries
    • Crosstab, Pivot and Reshape data
    • Managing Missing Values
    • Outliers Detection
    • Various types of Joins, merge
    • Managing indexes in pandas
    • Partitioning data into train and test set
    • Scaling of Data (useful for Clustering)
    • Quiz Module 4
  • icons-carri22 Module 5: Statistics

    • Basic Statistics (mean, median, mode)
    • Other Statistics (sd, var, quantile, skewness, kurtosis)
    • Hypothesis Tests (t-test, Chi-sq tests, etc)
    • Probability Distributions (normal, binomial, etc)
    • Sampling Techniques
    • Quiz Module 5
  • icons-carri22 Module 6: Graphical Representation of Data

    • Selection of Graph
    • Basic Graphs (histogram, barplot, boxplot, pie, etc)
    • Libraries (matplotlib, seaborn, plotline)
    • Managing plot parameters(size, title, axis, legend, etc)
    • Advanced Graphs (correlation, heatmap, mosaic, etc)
    • Exporting graphs
    • Quiz Module 6
  • icons-carri22 Module 7: Linear Regression

    • Simple Linear Regression
    • Multiple Linear Regression
    • Libraries - sklearn, statsmodel
    • Predict DV on IVs
    • Metrics of Linear Regression(R2, RMSE, p-values)
    • Applications of Linear Regression
    • Assumptions of Linear Regression
    • Quiz Module 7
  • icons-carri22 Module 8: Logistic Regression

    • Difference between Linear and Logistic
    • Logistic Regression
    • Metrics of Logistic Regression (confusion matrix, ROC curve)
    • Predict the probability of DV on IV
    • Applications of Logistic Regression
    • Quiz Module 8
  • icons-carri22 Module 9: Classification

    • Difference between classification and regression decision trees from CART models
    • Understanding tree from the plot
    • Classification Tree - predict class, plot, accuracy
    • Regression Tree - predict numerical value, plot, RMSE
    • Improving tree accuracy using Random Forests
    • Bagging and Boosting
    • Applications of Decision Tree
    • KNN (k-nearest neighbors)
    • Neural Networks
    • Gradient Descent
    • SVM (Support Vector Machine)
    • Quiz Module 9
  • icons-carri22 Module 10: Cluster Analysis

    • Clustering for Grouping Data
    • Types - Hierarchical & Non-Hierarchical
    • K Means - output metrics (iter, error, plot)
    • Hierarchical (Agglomerative & Divisive) - Dendrogram, Visual plot
    • Extracting the data in clusters, Cluster Centers
    • Applications of Clustering
    • Quiz Module 10
  • icons-carri22 Module 11: Association Rule Analysis

    • Applying AR to the grocery store for Market Basket Analysis
    • Metrics- Support, Confidence, Lift
    • Frequent Itemsets and Rules; Filtering rules
    • Applications of AR
    • Quiz Module 11
  • icons-carri22 Module 12: Text Mining

    • Managing Unstructured Data; Unstructured to Structured Data
    • Extracting Tweets from Twitter
    • Extracting words for Sentiment Analysis
    • Wordcloud to visualize the frequency of occurrence of words in the text
    • Applications of Text Mining
    • Quiz Module 12
  • icons-carri22 Module 13: Complimentary Module 1: Soft Skills Development

    • Business Communication
    • Preparation for the Interview
    • Presentation Skills
  • icons-carri22 Module 14: Complimentary Module 2: Resume Writing

    • Resume Writing

Know the complete offerings of our Marketing Analytics with R (CMAP) Course

Admission Closes On 04 Nov 2024

Days

00

Hours

00

Minutes

00

Seconds

00
svg-seat Limited seats left

By continuing you agree to Henry Harvin® Terms & conditions and Privacy Policy

Upcoming Cohorts

Skills Covered

Data Science

Data Mining

Statistics

Machine Learning

Supervised & Non-Supervised Techniques

Data Management

Marketing Analytics

Linear & Logistic Regression

Cluster Analysis

Tools Covered

tool-image1
tool-image1
tool-image1
tool-image1
tool-image1
tool-image1

Know more about 50+ tools covered in this Marketing Analytics with R (CMAP) Course

Our Projects

Projects

HR: Analyze the Attrition rate of Employees

Use of different metrics for the attrition analysis helps to work on the accurate reason for employees leaving an organization. It also helps to bring necessary changes to retain talent.

images51

Meet our Trainers

Image of Palak Pancholi

Palak Pancholi

English, Hindi

7 Years

Post Graduation

Passionate Digital Marketer & Trainer Passionate Digital Marketer & Trainer
Image of Jisha Jamal

Jisha Jamal

English, Hindi

17 Years

PhD Psychology (Thesis writing is in progress)

My education spans Literature, Sociology, Psycholo... My education spans Literature, Sociology, Psychology, Education, and Journalism, culminating in my PhD studies at Martin Luther Christian University, which I began in 2022. This diverse academic background enriches my expertise in teaching, training, and curriculum development, supporting my role as a TESOL certified trainer.
Image of Kajol Singh

Kajol Singh

French

8 Years

BA french honours

Be Courageous to be Different nd Create Difference... Be Courageous to be Different nd Create Difference in others.
Image of Dhiraj Upadhyaya

Dhiraj Upadhyaya

English

25 Years

MTech

Data Scientist/ Analyst, Project Manager(PMP Certi... Data Scientist/ Analyst, Project Manager(PMP Certified), Researcher, Trainer, Consultant
Image of Experienced Data Scientist, Full Stack Developer, Digital Marketing, and Cyber Security expert

Experienced Data Scientist, Full Stack Developer, Digital Marketing, and Cyber Security expert

English, Hindi

12+ Years

M.Tech. (Computer Sceince & Engineering )

Experienced Data Scientist, Full Stack Developer,... Experienced Data Scientist, Full Stack Developer, and Digital Marketing expert with 10+ years in solving data-driven challenges across Education, Telecom, Tech, and E-Commerce. Skilled in advanced analytics, machine learning, and data visualization to optimize business performance. Passionate about delivering strategic solutions for diverse industries.
Image of Vidyadhara

Vidyadhara

English, Hindi

12 Years

MBA, SLET, ADSM

Prof Vidyadhara, an IIMK alumnus and Assistant Pro... Prof Vidyadhara, an IIMK alumnus and Assistant Professor of Finance and Business Analytics and Academic Lead at BGSCET | MBA Bangalore,
Image of VIDYADHARA .

VIDYADHARA .

English, Hindi

12 Years

MBA, SLET, ADSM

Prof Vidyadhara is a proud Alumnus of IIMK and cur... Prof Vidyadhara is a proud Alumnus of IIMK and currently serves as Assistant Professor at BGSCET |MBA, Bangalore, Karnataka

Certifications

Get Ahead with Henry Harvin® Marketing Analytics with R (CMAP) Course Certification

What you'll Learn in this course

Best Practices for Data Measurement & Analysis

Data Measurement & Analysis

Customer Data Analysis

Transactional Data Analysis

Managing Tangible and Intangible Assets

Applying Analytics Tools & Techniques

Our courses and Course Certificates are trusted by these industry leaders

images68

Know more about the value of this certificate in the industry

Career Services By Henry Harvin®

Career Services
images53

Placement Drives

We are dedicated to supporting our students throughout their career journey. Join us, and let's embark on a journey towards a successful and fulfilling career together.

images54

Premium access to Henry Harvin® Job portal

Exclusive access to our dedicated job portal and apply for jobs. More than 2100+ hiring partners’ including top start–ups and product companies hiring our learners. Mentored support on job search and relevant jobs for your career growth.

images55

Personalized Job Consulting

Share what kind of job you are looking for and we will provide you with verified job openings that match your requirement.

Job Profiles

Data Analyst

Marketing Analyst

Marketing Data Scientist

Digital Marketing Specialist

Business Intelligence Analyst

Quantitative Analyst

Customer Insights Analyst

Marketing Operations Analyst

Campaign Analyst

Frequently Asked Questions

  • What are the benefits of this Marketing Analytics with R Course?

    • Understand practical issues faced with Marketing Analytics with the focused FAQ session.
    • Gain experience of computer-based practical training on Marketing Analytics
    • Get knowledge on ‘Recent Amendments & their Challenges.
    • Resolve doubts on Marketing Analytics during & after training for FREE.
    • Get Study Material Worth INR 500/- for FREE.
    • Experience sharing by Marketing Analytics experts.
    • Earn industry-recognized certification in Marketing Analytics which featured in Aaj Tak, Hindustan Times, Pioneer, India Today, Business World, Mail Toda

    Enroll in our CMAP Training and learn with our comprehensive curriculum for CMAP Course to launch yourself with additional advantages in the competetive  field of marketing analytics.

  • Has any corporate trusted Henry Harvin®?

    Henry Harvin® is Trusted Training Partner to 150+ Corporates including Avon Cosmetics, Abbott Pharma, NTPC, HostBooks, 4Closure, EY, SAB Miller, A-Paul Instruments, Eaton Corporation, Apollo Tyres, Stanley Consultants, CG Power & Industries, Mega Cabs, Fidelity Investments, MJ Logistics, UK India Business Council, Bajaj Finance, Hero Group, Wunderman and many more

    Enroll in our CMAP Training and learn with our comprehensive curriculum for CMAP Course to launch yourself with additional advantages in the competetive  field of marketing analytics.

  • What if I miss a lecture?

    You have multiple options here:

    • View class recordings of the missed class
    • Attend missed class of the next batch
    • Shift entirely to the next batch

    Enroll in our CMAP Training and learn with our comprehensive curriculum for CMAP Course to launch yourself with additional advantages in the competetive  field of marketing analytics.

  • Has any college trusted Henry Harvin®?

    Henry Harvin® is Trusted Training Partner to 60+ Colleges PAN India including IIM Ahmedabad and IIT Bombay. Others include IIM Visakhapatnam, IIM Indore, IIM Kashipur, IIM Shillong, IIM Trichy, IIT Bombay, IIT Delhi, IIT Guwahati, IIT BHU, FMS Delhi, NIT Trichy, BITS Pilani, BITS Goa, IMT-G, PDPU, Fore School, VIT, XIMB, Mangalmay Institute G.Noida, IMI Delhi and many more

    Enroll in our CMAP Training and learn with our comprehensive curriculum for CMAP Course to launch yourself with additional advantages in the competetive  field of marketing analytics.

  • Is this is a Classroom or Online?

    We have all three options available. Classroom, Live Online or Self Paced.

    Enroll in our CMAP Training and learn with our comprehensive curriculum for CMAP Course to launch yourself with additional advantages in the competetive  field of marketing analytics.

Popular Programs

Power BI Course
best seller pic1

4.7(1456 Ratings) 12874 Learners

Tableau Course
best seller pic1

4.8(5438 Ratings) 16532 Learners

Python for Data Science Course
best seller pic1

4.6(3491 Ratings) 12901 Learners

Statistics for Data Science Course
best seller pic1

4.9(2167 Ratings) 9287 Learners

HR Analytics Course
best seller pic1

4.9(1317 Ratings) 7689 Learners

HR Analytics with Python
best seller pic1

4.9(1543 Ratings) 35623 Learners

Data Science Professional Course
best seller pic1

4.9(5937 Ratings) 16192 Learners

Business Analysis Course
best seller pic1

4.9(1026 Ratings) 5231 Learners

IOT Course
best seller pic1

4.9(1291 Ratings) 7829 Learners

Business Analytics with SAS Course
best seller pic1

4.9(2154 Ratings) 7698 Learners

Big Data Analytics Course
best seller pic1

4.9(1291 Ratings) 5629 Learners

Data Visualization Course
best seller pic1

4.8(1869 Ratings) 4150 Learners

Data Science with R Course
best seller pic1

4.9(2129 Ratings) 7234 Learners

Excel for Business Analyst Course
best seller pic1

4.4(4091 Ratings) 25635 Learners

Who We Are?

Henry Harvin®️ ranks amongst the Top 500 Global Edtech Companies with 4,60,000+ Alumni, 900+ B2B Clients, 500+ Award Winning Trainers, and 1200+ Courses.

460,000+

Trained

6,700+

Reviews with 4.5/5
rating

7,000+

Live Classes Every
Month

210+

Corporate Partners

180+

College Partners

87%

Reported Career
Benefits

Why Henry Harvin for the best Marketing Analytics with R (CMAP) Course

Certified & Experienced Instructors

Learn More pic31

Gold Membership & Post Training Followups

Tailor Made Training

Flexible Schedule

Access to the Recorded Sessions

10 in 1 Program

Masterclasses By Henry Harvin®️

One-to-One Training

Awards

award award1 award33 award2

Henry Harvin® often makes the news

images70 images71 images72 images73 images74 images75

Excited to Learn?

Marketing Analytics with R (CMAP) Course in other cities

24x7 Helpline Need Advice! Talk to Expert talk to